Another reason for the high price of gold in Zhou Shengsheng is the specialized production of products. Because Zhou Shengsheng's brand positioning is high-end, it pays great attention to technology and details in product production, which also requires enterprises to have perfect systems and professional equipment to support it. In the production process in Zhou Shengsheng, the production mode of professional division of labor is adopted, and all production processes are completed by professionals. This technology and production mode undoubtedly bring consumers higher quality and experience, and also increase the value of products.
Finally, the reason for the high gold price in Zhou Shengsheng lies in the company's positioning and business strategy. Zhou Shengsheng brand pays attention to high quality rather than price competition. Therefore, its pricing strategy tends to be stable and does not fluctuate with market changes. Zhou Shengsheng brand positioning in high-end consumers, which has become one of the reasons for its high gold price. In a word, the high price of gold in Zhou Shengsheng is the result of many factors. It pays attention to the quality and uniqueness of products, and also shows that high-end consumers are willing to spend more money in exchange for quality.