In the continuous rainy days, 20 1 1 Shanghai International Jewelry Fair ushered in wave after wave of exhibition peaks. This exhibition is jointly sponsored by China Jewelry and Jade Jewelry Industry Association, Jewelry and Jade Jewelry Management Center of Ministry of Land and Resources, Shanghai Gold Exchange, Shanghai Diamond Exchange, Shanghai Gold and Jewelry Industry Association, Shenzhen Gold and Jewelry Industry Association and Shanghai Gemstone Industry Association. It is one of the largest and most influential jewelry exhibitions in China at present, and it is also the first gathering activity for exchange and study among jewelry industries this year. The exhibition has gathered nearly 700 exhibitors from 22 countries and regions, and will also attract a large number of people from inside and outside the industry to visit and negotiate.

Hetian jade is favored by Yuling jewelry.

Compared with the steady growth of platinum, gold, silver, diamonds and other jewelry, today's Hetian jade can be described as "one price a day". Not only is its own culture understood by more and more collectors, but many ordinary consumers also try to accept Hetian jade consumption. The market full of counterfeit and shoddy products also makes many people wait and see.

Yuling Jewelry Mall, which launched the Chinese jade gift group purchase business last year, has also steadily launched a variety of Chinese jade ornaments this year. In front of the display case of Yuling jewelry, many young people stopped to talk and became interested in the jade brand of China jade series and Yu Pei. Young people's attention to Yuling jewelry has attracted the attention of Qiyi.com PPTV and other online media. They interviewed some people who bought jade-aged Chinese jade on the spot. Among the interviewees, some even bought jewelry from the website of Yuling Jewelry Mall. They came specially for Yuling jewelry, experienced the meticulous workmanship of Yuling products at reasonable prices, and felt the enthusiasm and sincerity of Yuling people.