First, the influence of foreign culture on young people:
Most teenagers pay more attention to traditional festivals, but they are also very keen on Valentine's Day and Christmas in the West. In film and television culture, most teenagers prefer foreign works; In food culture, China traditional food has obvious advantages.
76.8% teenagers know the origin of the Spring Festival and 80.5% know the origin of Christmas. It can be seen that young people still know and attach importance to the most important traditional festivals in their country, but at the same time, it can be seen that young people in China pay less attention to domestic traditional festivals than foreign festivals. There are many reasons, for example, China's government's propaganda of its own culture is not as strong as that of foreign countries, and teenagers' curiosity about foreign culture is also an important reason.
46.7% of teenagers think that the annual flavor of the Spring Festival is getting weaker and weaker, and only 1 1.0% think that the annual flavor of the Spring Festival is getting stronger and stronger, among which only1.1%of female students think that the annual flavor of the Spring Festival is getting stronger and stronger. Most female students are more emotional, so their judgments are more accurate. It is obvious that the taste of the Spring Festival is getting weaker and weaker. Modern lifestyle, colorful leisure choices, abundant leisure time, good material conditions, the invasion of foreign festivals, the indifference of citizens to the Spring Festival and the lack of development of the Spring Festival are all important factors that cause this phenomenon.
54.9% teenagers sometimes celebrate Christmas, 18.3% teenagers celebrate Christmas every year. From this, we can clearly see that although foreign culture is far from the mainstream culture, its influence is constantly increasing, which is a problem that cannot be ignored.
22% and 20.6% people think Spring Festival and Christmas are interesting, while 37.6% teenagers think Spring Festival and Christmas are boring. Christmas and Spring Festival have their own merits. This is obvious from the data, and the psychological problems of teenagers at this time are more prominent.
There are various ways to celebrate Christmas, 19.5% of teenagers choose shopping. 3 1.7% teenagers choose to stay at home with their families; 15.9% of teenagers choose to go to the movies; 3 1.7% teenagers choose to get together with friends; 26.8% teenagers choose to sleep; And 26.8% teenagers choose other ways to spend Christmas. Although Christmas was introduced into China, it was obviously China-like, with obvious China color, rather than strong Western color, which played a positive role in resisting the invasion of foreign cultures.
Compared with Christmas, there are other ways to celebrate the Spring Festival besides traditional ways (such as observing the old age), which is what China people value most. Among them, 52.4% teenagers will choose the traditional way; 18.3% of teenagers choose to go shopping; 52.4% teenagers choose to watch TV; 34. 1% of teenagers choose to sleep; 19.5% of teenagers choose other ways. It is not difficult to find that the most traditional way is still retained, and the influence of foreign culture is not great. Similarly, the way of shopping is obviously from the west.
In terms of film and television culture, China and foreign countries compete under the same roof and each has its own strengths. * * * shines. After all, competition can promote development and benefit everyone. As far as movies are concerned, 54.3% of teenagers like China movies and 80.5% like foreign movies. Indeed, objectively speaking, China movies are generally inferior to European and American blockbusters, and there is a certain gap in plot, scene, details, directors and actors. However, with the huge government investment, the gap is narrowing, and the film and television industry in China is also booming. In fact, both China films and foreign films are chosen before consumers, so the biggest beneficiaries are consumers.
Second, the influence of foreign culture on contemporary college students:
1. The influence of foreign culture on contemporary college students' ideas.
59.3% of college students admit that foreign culture has changed their ideas, the most outstanding performance is that 43.9% of college students think they are more receptive to new things, among which 16.85% frankly have certain preferences for the styles of foreign works such as music, dance, film and television. 28.45% of college students feel that they "no longer judge right or wrong according to traditional moral standards", while 24.4% of college students say they will insist on doing what they think is right, regardless of their parents' attitude. The negative influence of foreign culture on college students also includes rebellion, extreme thinking and too much emphasis on form, which is related to the formation of college students' group consciousness and the cultivation of self-moral sentiment, so we should be more vigilant.
2. The lifestyle of college students is influenced by foreign culture.
16.85% of college students have become accustomed to saying some fashionable foreign words in their daily lives, which reflects the "trend of westernization of language expression"; The trend of dress differentiation and idolatry is also reflected in 14.5% and 10.4% of college students respectively. 18.7% of college students "westernize their behavior"; 35.7% of college students think that they have a brand-new standard for "music audio-visual choice" and are more likely to accept the unique style from abroad.
An analysis of the influence factors of foreign fashion culture on college students;
1 values.
The concept of money plays an important role in values. According to the survey, most respondents (39%) disagree with the question of whether money is everything, followed by the attitude of approval (34%) and neutral general attitude (25%). It can be seen that different people are in the main position, but in general, their attitudes are divided; In addition, college students also believe that money is only "one of the important goals pursued in life". Under the condition of market economy, college students do not blindly worship money, but correctly treat the importance of money in social life.
However, with the improvement of income level and strong sense of quality of life, the concept of consumption has also begun to change from "saving" to "enjoying". According to the survey, 48% of the respondents are faced with "in terms of your actual situation, in terms of food, clothing, housing and transportation, most people choose to advocate" solid benefits and high standards "and 40% advocate" economic benefits first ". Therefore, the consumption attitude of "thrift" is still affirmed by most people. Most people don't agree with the view of "instant satisfaction", but their tendency to attach importance to enjoyment is increasing.
2 image.
Image is composed of clothes, hairstyles, jewelry, handicrafts, etc. A certain social atmosphere will have an impact on the image of contemporary college students. On the one hand, contemporary college students follow the dress code of friends circle to show their needs and gain recognition from their own groups. On the other hand, they have a kind of rebellion. In the survey, someone said, "We dress up to express ourselves, but in fact we express our environment." From plain clothes on campus in the early days to now, wearing clothes has become a concept: "Ha-Han", "Cenozoic", "Post-Cenozoic" and "Sub-Cenozoic". The development of media industry makes the spread of foreign culture much faster than before. In terms of image design, college students often have a keen sense of smell and always keep up with the international development trend for the first time.
3 leisure.
The blend of foreign culture and traditional culture and the influence of * * * have made many changes in college students' leisure forms.
⑴ Music is an important part of contemporary college students' subculture. "Music is Emotion" With the increasing enrichment of social material and spirit, pop music has entered the field of vision of college students. A song can be popular among college students, first of all, the melody must be attractive, and second, the lyrics can express their feelings.
Idolatry is also a common phenomenon in recent years. In the survey, it is found that film and television singers occupy a dominant position in the idol rankings of college students. The survey shows that 35. 1% of college students don't want to have an idol experience, but 55% of them have "experienced", "are experiencing" and "want to experience once without experience", and personal "thematic evaluation" is replacing "social evaluation". Among them, foreign idols, especially those in the middle cultural area, increasingly occupy the idol ranks of many college students.
Third, the influence of foreign culture on China's market economy:
As a market, China is more like a unified EU than a single country. When the benefits brought by economic growth and internationalization continue to affect the world, we find that many foreign brands are constantly entering the China market and will replace domestic brands.
Many foreign goods occupy a large market in China, which seriously affects the sales of domestic products and greatly reduces the sales of domestic products. Also: compared with women, the influence of brand image is more on men; Value-for-money consumption is eroding the brand as a measure of high-grade consumption; China consumers are willing to try new brands, products and services.
China consumers are unwilling to raise prices on an abstract concept. More than half of the respondents in many cities are interested in trying new brands. The impression of a new brand that increases the value of "new function or service" stimulates the desire to buy. When we also asked consumers which brands they bought, I recorded more than 50 brands, but two sports brands were mentioned the most: Nike and Adidas. In cities at all levels, the proportion of consumers of these two international popular sports shoes brands in all brands is basically stable, or higher than their actual market share and status.
Relatively speaking, the consumption of foreign brands in first-tier cities is much higher than that in second-and third-tier cities. The survey found that 70% of Shanghai consumers are willing to try new brands and accept foreign goods. They are by no means stubborn consumers. For the residents who buy shoes in Shanghai, their purchase and recognition of international brands is much higher than that of domestic brands. For retail promotion, word-of-mouth and powerful high-end media and advertisements will be very critical and harsh on new brands in first-tier cities; Word of mouth is very important, especially among consumers in Shanghai and Chengdu. For high-end brands, the market penetration rate of foreign goods in first-tier cities has led to an obvious "halo effect". Because in third-tier cities, consumers' preference for some brands they have seen in big cities shows that they want to imitate the lifestyle of first-tier cities.
It is very important for a recognized brand to enter department stores, which are the traditional channels for selling clothes. In the second, third and fourth tier cities, department stores and independent stores are still the main places for people to buy shoes. More than 20% of the respondents said that they increased their purchase of shoes through these two channels.
Fourth, what attitude should we take in the face of foreign culture:
Under the background of multi-level world, economic globalization and the implementation of socialist market economy, facing the situation that various cultures are intertwined and agitated with each other, the Confucian traditional thoughts that have ruled the Chinese nation for thousands of years with benevolence, filial piety, honesty, modesty, moderation, conformity, reunion, frugality and self-improvement, as well as the folk morality and cultural quality precipitated from generation to generation, are impacted and influenced by foreign cultures. As a new generation of college students, how to treat the impact and influence of foreign culture on China traditional culture.
Contemporary college students are the mainstay of the future of the motherland, and what we do is related to the fate of the country. First of all, we must be inclusive, not exclusive. We should take an open and inclusive cultural attitude, take China's traditional culture as the foundation, objectively examine foreign cultures and accept beneficial elements from them. Fully absorbing foreign cultures will not only not interrupt China's original cultural traditions, but also greatly promote its own cultural traditions to develop faster and healthier. Chinese culture is a cultural system with great inclusiveness, and inclusiveness is one of the important reasons why Chinese culture has a long history and is endless.
China culture should not exclude other cultures, but should discard its dross and take its essence, so that foreign cultures can serve the traditional culture of China. For example, many festivals in the west, such as Thanksgiving, Valentine's Day, Christmas and so on. They are accepted by students because they can supplement or enhance the happiness and satisfaction brought by many original festivals in China. We also see that China pays more attention to its Mid-Autumn Festival, Valentine's Day and New Year's Eve in China. Today, the material spirit is also valued, and the influence of foreign culture may be playing a complementary role to traditional culture.
Besides, we should protect traditional culture. What can be changed is the form of culture, but what cannot be changed is the essence of culture. In the face of the impact of foreign culture on China's traditional culture, we can see that there are many voices from the state and the people to protect traditional culture. When people look at the post-80s generation with suspicion, what they see is the tall and straight posture in front of Tiananmen Square. "Tao and Morality" is our inherited culture and a code of conduct passed down with blood. I believe that through people's joint efforts, traditional culture will not be shaken by the impact of foreign cultures, but will become more prominent.
The last and most important point is innovation. Faced with the impact of traditional culture, we have to reflect that foreign cultures such as Europe, America, South Korea and Japan are not as long-standing as our traditional culture, but why do Korean dramas, cartoons, blockbusters and dances quickly occupy the cultural life of Chinese people? When we look at China from the perspective of the world, we can carry forward and surpass the traditional culture of China. In other words, we should put China in the context of economic globalization and re-examine the traditional culture of China.
Meng Mu has been a dragon for thousands of years, and traditional culture has not made a qualitative leap and innovation for too long. Foreign culture can be used as a reference for us to link traditional culture with modernity. Facts have proved that whoever innovates well can stand in the forest of world culture, and the impact of foreign culture on traditional culture should also be the driving force for us to innovate while adhering to traditional culture. To sum up, in the face of the impact of foreign culture on traditional culture, we should not blindly reject, let alone blindly submit, but should embrace foreign culture while protecting traditional culture and pay more attention to rational innovation of traditional culture. Let's face it correctly and create a bright future for our country.