One of the most common problems in running pet shops is how to carry out holiday marketing of pet shops. On the surface, holidays are rare, but they are very important for pet shops.

Doing a good job in holiday marketing can not only broaden the source of tourists for pet shops, but also further enhance the sales profit of shops in a short time. At the same time, holidays are also a good promotion and drainage carrier, which will not make the public feel that shops are selling for no reason. Therefore, we must make a reasonable and efficient holiday marketing plan.

Festival cultural marketing

Carrying out targeted festival cultural marketing, fully excavating and utilizing the cultural connotation of festivals, and combining with their own business philosophy and brand culture can attract many consumers and establish a good brand image.

The counter of domestic products coincides with the 70th anniversary of the National Day on the grounds of "celebrating the birthday of the motherland". Under the combination of patriotism and a long history and culture, we can temporarily set up a "domestic good goods" display counter, select some related products for promotion, and also post some patriotic theme signs.

Cat and dog foster care beauty service area can provide beauty foster care benefits for some China breeds, such as Bugs, Xishi, Songshi, Chinese Garden Dog, Civet, etc., and make posters and Yi Labao to attract attention.

Festival interactive marketing

With the improvement of living standards, consumers' demand has gradually changed from mass consumption to personalized consumption, and customized marketing and personalized service have become new demand hotspots. If merchants can grasp this trend, it is not difficult to do a good job in the holiday market.

On Christmas, Halloween and other festivals, cats and dogs can be dressed as funny Christmas or Halloween shapes, which will make customers in the store feel a sense of ceremony and naturally increase consumers' goodwill towards the store.

Valentine's Day on Chinese Valentine's Day is a good opportunity to promote sales. Who said that only people can celebrate Valentine's Day? Pets are also needed, combined with some commodity price concessions, such as buying one get one free and making a pair, or giving small gifts over 77 years old (in line with the holiday theme). At the same time, on Tanabata, pet grooming and styling can be a publicity point.