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Four types of e-commerce copywriting
Product introduction copy, promotion copy, user evaluation copy, emotional copy.

1. Product introduction copy: It mainly introduces the features, functions and advantages of the product in detail, aiming to make consumers have a more comprehensive understanding of the product and thus increase their purchasing power.

2. Promotional offer copy: mainly publicize promotional activities and preferential information, and attract consumers to buy by emphasizing price advantage and time limit.

3. User evaluation copy: mainly by showing user evaluation or sharing experience to build trust and reputation, so as to attract potential customers to buy.

4. Emotional * * * copywriting: mainly through emotional * * to stimulate consumers' desire to buy, for example, by highlighting product features and integrating consumers' concerns and needs to establish emotional connections.