As an important accessory for western men, cufflinks are a symbol of high taste. Every year, major men's wear brands and jewelers will launch the latest cuff links design. Materials are generally precious metals, but also inlaid with diamonds and precious stones.
People who are knowledgeable and pay attention to matching cufflinks will choose cufflinks with the same color as belt buckles or tie clips; More exquisite, will buy big brand belt buckles, tie clips, cufflinks. There is nothing wrong with following the recommendation of big brand designers. The color matching of cufflinks is also very important. Generally speaking, crystal glass cufflinks are most suitable for matching with white shirts because they are transparent. A red shirt with gold cufflinks has a gorgeous and fashionable feeling; Black, white and gray shirts with silver cufflinks have a calm and noble effect.
I believe that many men in China have no clothes that can use cufflinks, and they know little about cufflinks. They think cufflinks are made for formal occasions. In fact, in the west, cufflinks have become the favorite accessories of young consumers in recent years. Young white-collar workers in the company don't have the conservative mood of the older generation. More importantly, they have never worn such ornaments in the office. It is interesting to find these things that my father used before. Cufflinks have become a popular favorite. When the casual style is too popular, they feel that it is a new attempt to put a little effort into formal style, and even they can dress up on weekends. It is understood that the most popular style for young men at present is the silver classical architectural style, and with the intaglio pattern and modern coin pattern design, consumers are eager for it. Cufflinks with the theme of leisure activities are also very popular, such as fishing, hunting and equestrian, which are sold as soon as they are put on the shelves. Usually, men will own several suits, but when the formal style is popular again, most of them will not buy new suits immediately, but first buy small items such as shirts or cufflinks to match the old suits and wear new fashion flavors.
Paris jewelry designer Robin Rotnier said in the fashion media: "Our best-selling product is cuff links." Jan Leslie, a male jewelry design brand on Fifth Avenue in New York, also believes that "male accessories are showing signs of recovery." A marketing expert in new york pointed out more accurately: "Nowadays, many consumers, especially young people, are tired of the dress style of POLO shirts and khaki pants, and they begin to want to dress formally to show their professional temperament. In a depressed economic era, the sales of accessories tend to increase, because consumers can wear tastes without spending a lot of money. "
The return of cufflinks to western men's wardrobes also gives manufacturers an opportunity to expand their imagination. Slane, a popular brand, found that more and more consumers are willing to buy high-priced gold cufflinks. Slane's 18K gold cufflinks retail at $2,500. Because American movie star Dennis Ouaid wore these cufflinks in the famous fashion magazine InStyle, this product was packaged and sold as soon as it was put on the shelves, and there was no chance to show it at all.