Current location - Plastic Surgery and Aesthetics Network - Jewelry brand - What is the whole network integrated marketing? How to do the whole network integrated marketing?
What is the whole network integrated marketing? How to do the whole network integrated marketing?
First, what is the whole network marketing?

Network-wide marketing is the abbreviation of network-wide integrated marketing, which is a marketing model integrating product planning, product development, product positioning, website construction, website operation, brand promotion and product marketing. Integrate Internet channels (including mobile Internet and PC Internet) for marketing. (ps: Many times we do well on the pc side, and the mobile side will not be too bad)

Second, the whole network marketing channels

The whole network marketing will be different for different enterprise channels, but it can be roughly divided into the following aspects:

1, news source promotion (this is also our understanding of soft text promotion)

2. Promotion of 2.B2B platform

3, Q&A platform promotion

4. Blog and forum promotion

5. Video promotion

6. Media publicity

7. Video marketing promotion

8. Baidu product promotion

The whole network marketing is not limited to a certain method, but more lies in the combination of various promotion methods to optimize the marketing effect.