Women's money is the most profitable. There is no doubt about it. Look at the major shopping malls, all of which put women's products in the best golden position. For example, the first floor of a shopping mall is usually related to cosmetics and jewelry.

Silver jewelry is the most stable and basic choice for most ordinary investors, and the retail price is relatively close to the people, ranging from ten yuan to several hundred.

Advantages of silver jewelry: small investment, rich styles, no geographical restrictions in opening stores, and easy survival.

Disadvantages of silver jewelry: styles are updated quickly, products are easy to oxidize after sale, and too many styles are easy to overstock. It must be opened in a place with heavy traffic, and customers have no loyalty.

Investment budget: 200,000-500,000.

(2) Jewelry stores with colorful treasures.

Caibao, or colored gems, is the general name of all precious stones except diamonds. The most common colored gems, including ruby, sapphire, emerald, aquamarine, tanzanite and tourmaline, is favored by investors.

China has expanded the range of colorful treasures to include organic gems such as amber, beeswax, pearls, corals and dragonflies. Garnet and crystal are also the darlings in the market.

Gold, silver and diamonds are all conventional products, and problems such as price transparency and product homogeneity have led some businesses to shop at comparable prices.

In terms of traditional ornaments, unchangeable styles and colors are no longer the quality of life that the post-90s and post-00s care about. Gems with bright colors, changeable styles and unique shapes are more favored by young people.

The combination of Chinese zodiac, constellation, color, psychology, Yijing, Qilun, Wuxing and other cultures with Qicai Bao has enhanced the added value of Qicai Bao.

Those who are prosperous will choose topaz and hair crystal, those who are prosperous will choose ruby and green ghost, those who are passionate will choose moonstone and hibiscus stone, and those who are healthy will choose tourmaline, bian stone, amber beeswax and so on.

Advantages of Caibao: the grade value is difficult to identify, the price is opaque, the profit space is huge, and it is sought after by merchants and has a broad market prospect.

Disadvantages of Caibao: Its rise in China is only ten years, and its relative public awareness rate is low, and its acceptance rate in third-and fourth-tier cities is low, so it needs a stage of market cultivation. Pure colorful treasure shops cannot survive unless they have strong personal resources and abilities.

Investment fund budget: 400,000 to 6,543.8+0,000.

(3) Jewelry stores that mainly focus on jade.

Objectively speaking, although the jade market is extremely hot and the profit is the highest among all jewels, there are still a large number of physical jade shops closed down in the country. With the upgrading of consumption structure and the shift of consumption main force, jade shops have lost their former glory.

First, the impact of other categories, diversified colorful treasures, gold and silver styles make the monotonous and simple jade jewelry space further compressed, and customers have more choices.

Second, the price of jade has been in a high-speed growth stage for 30 consecutive years. The price is too high, and the lack of mineral resources increases its scarcity.

According to the survey, many young people think that good quality jade is expensive, while cheap jade is of poor quality, unattractive and worthless.

Third, the impact of e-commerce, the rise of live broadcast, the whole jade market has been rotten, the good and the bad are intermingled, fake goods are rampant, and it is difficult for physical stores without unique skills to survive.

Gemstone buyers generally overlap with collectors, almost all of whom are acquaintances, and there are fixed circles, so it is difficult for laymen to get involved.

Novices are not recommended to open jade shops directly. It is difficult to guarantee the supply of goods and customers.

Investment fund budget: 300,000 to 6,543.8+million.