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Founded on 20 1 1, the company is a jewelry company integrating jewelry research and development, design, brand operation and marketing. The company established e-commerce departments such as Tmall, Amazon and JD.COM, and opened offline jewelry sales stores and sales cooperation units on the basis of steadily promoting the e-commerce departments. In July 20 17, it established the American business department in Fan Qi. After seven years of rooting and accumulation, the company has become a leader in the category of accessories for e-commerce platforms such as Tmall, and the comprehensive ranking of stores is stable at present.