The trend of ETA in Switzerland can be best understood through the following two categories. Inspired by the previous classification of domestic imported watches, world famous watches have also been reclassified, hoping to provide some reference for friends who want to buy new watches. If there are any shortcomings, please ask experts for advice. Because I am used to calling Rolex, IWC, etc. A kind of watch, I call it a special watch with a higher grade than the old one. The classification is mainly based on the technology of the watch factory and the grade and price of the brand, regardless of the material of the watch case. 1. advanced watches: good at making complex menus and polishing them exquisitely, which fully shows the technical strength of the watch factory. Brand gold content is extremely high, the output is limited, and the price is hundreds of thousands. Patek Philippe; Airbnb Vacheron Constantin; Lange company; Sunet; Breguet; Marquis Roger Dibius; Palma Johnny; Blancpain (complex model, common model is a kind); Athens (complex model, common model as a class); FRANK MULLER black croco (complex model, common model is a class); Glashü tte original Glashü tte (GUB39 automatic movement and women's watch are of the same grade); White matter (complex model, common model is a class). 2. First-class: a classic table suitable for the status of high-paid people in China. Rolex; IWC countries; Jaeger-lecoultre; Cartier; Chopin; Count. 3. First-class and second-class: suitable for domestic high-paying table tennis players. Increase your wisdom (when it is really beneficial); Quellec; Kunlun; Daniel ross; Gerald Ghenta; EU (Germany); CHRONOSWISS Ruibao; Pena Sea Pena Sea; Omega; Dube & Shardenbrand Dube Schouten; EBEL Yubao Description: 1: Many products of the same brand are different, so if they are classified in proportion, it shows that they are good at complex menus, which account for a considerable proportion of their products, or the movement is polished to a high level and the brand positioning is high. For example, Athens and Black croco, although the common styles are based on ETA2892, do not affect the overall image. Glashü tte introduced several tourbillon models and flew back to the countdown. After fine-tuning the movement with double goosenecks, it has got rid of the ordinary image of GUB39 movement and can compete with Lan Zhi. Wan Guo is also good at complex menus, but most of the products are common, so they are classified as one category, and so is Jaeger-LeCoultre. Chopin is listed in the first category because he owns LUC's own core and jewelry watches have high taste. Your intelligence could have been higher, but you still need the efforts of the new president. Collec's technology is superb, and the movement material is second-rate. DANIELROTH relies on design. Although GERALD GENTA has a complex limited edition, it is not mainstream after all. The trade union movement, like polishing, only has a complex functional model at its core. Ruibao's movements are ordinary, but creative and skillful. The new one-button chronograph won the Swiss watch magazine award, which is promising and can be among the first-class. Omega can only be regarded as the second category, but it can be classified as coaxial escapement and 3303 movement. Yubao relies on a chronograph or its own movement. 4. Second-class and first-class: The backbone of ETA is mostly used for ETA high-grade cores, with certain transformation and polishing technology or design emphasis, occupying mid-range and high-grade fields and suitable for the domestic middle class personality. Breitling; Tudor (by the light of Rolex); Tag heuer; Paul Picot; Martin Braun; Shi Ming; Amy; Porsche design Porsche (OEM in the past, design wins); IKEPOD (designer list, the most observatory level); Alan Silberstein; EBERHARD (strong motion modification function, CHRONO4 amazing) VULCAIN Vergen (with alarm core); BVLGARI Bulgari; Hublot; Ventura (designer table, most observatory level). 5. Second-class and second-class: the core of ETA is used, with little change, ordinary polishing and strong tools. The price is about 5000 to 15000, which is suitable for ordinary people in China. Radar; Movado; ETERNA (quality is different from Porsche); Xemexthomsoman magazine; PERRLET Schwartz Etienne; Longines; Fortis; Minera; Jacques ETOILE Daniel Jean-Richard; German: Tutima Ma Di; SINN； NIVREL (a few brands still use Lemania 8810); Muller; NOMOSRAINER brand; Hanhart; Stova (Joerg Sauer); SOTHIS temptation. Note 2: There are many high-end watches in the second category, such as 2892 with perpetual calendar module or intelligent movement, and the price is also high. Mainly refer to its comprehensive level and market positioning. 6. The third category: cheap goods with ETA core, but the quality is guaranteed, genuine manufacturer's brand, the price is mostly below 10,000 yuan, which is the basic style of watch players. ORIS Li Hao time; Tissot; Hamilton Hamilton; MIDO· Tommy; Zhi Nuo; Masero c; Davossa; Some small brands in Germany are equipped with ETA (including 7750 and UNITAS), such as LIMES, KAUFMANN and LACO. 7. Four categories: old European and American brands bought in Asia and some low-end brands only aimed at the Asian market use cheap ETA cores or Japanese cores, and the quality is passable. 1around 200 yuan, most of the "Swiss watches" most commonly contacted by the civilian class in China belong to this category: plum blossoms; Innag Rome; West Malaysia; Yibo Road; Hundred waves; Ai Qihua; DOXA Sandoz; Nivida; Olma; Baoluhua Baoluhua and so on. There are also some Swiss quartz watches that should belong to four categories: SWATCH swatch; Schettina German Army Hanbaoxing Atomic Table. Russian flight chronograph (imitation of Swiss 7734 movement). 8. Five categories: Seiko; Citizens; East (double lion); Casio; Russian flight alarm clock and Rostock (former military watch). Note 3: Guido and Dajinggong have never been in contact. They may be boasted by the Japanese or belittled by some cousins. I think they may be classified as the second category at most. 9. Six categories: Chinese mainland table. This kind of watch was raised before, but now it should return to its proper position. But I'd rather see a domestic watch brand. Do you think this day will come? Due to the disappearance of a large number of small brands of Swiss watches and the scarcity of French watches and British watches (there are still some), my grading has become easy. Generally speaking, today's hierarchy camp is still relatively clear. The middle-low and middle-high levels are occupied by ETA, which makes people who are most suitable for this level have almost no practical choice. It can be seen that the dilemma of the mechanical watch manufacturing industry today is the domineering of Swazi Group! The brands I listed refer to Swiss watch magazines, and most of them are mechanical watches. Several brands are not included in the list: 1. Most independent watchmakers' works are not as big as black croco's, and they are random, with complex functional models and simple models, which are difficult to evaluate. Jiao Dayu, for example, has both tourbillon, whose daughter is hard to find, and Eta Core, whose face is famous. Second, brands unfamiliar to domestic and even international cousins are relatively low-key and concentrated in a small circle. For example, Graham; ; City Juergensen; KURTH (German family watchmaker, limited production of watches with old movements in stock); Harewood (the old brand that invented the automatic rotor watch), broadcast by BOVET. The source of some movements is unknown, and the quality is difficult to evaluate. 3. Fashion accessories stationery brand list: not good at clock manufacturing, please do more OEM, the quality is uneven. Such as Dunhill; Montblanc; BUCHRER Bao Qilai (table store name); Harry Winston; Tiffany Tiffany; Louis Vuitton; Chanel; Gucci Gucci; ESPRIT, wait. This kind of watch is extremely chaotic in China. Some people think that a good pen and a good watch must be good. Although some brands of watches are excellent in workmanship and movement, my point is that a person who knows watches will not buy a non-professional watch brand. Just like I wear a Rolex watch, if I wear a Rolex factory souvenir in my hat, I will feel stupid. I think people who wear a brand all over their bodies are either employees or have no products. Four. A dime a dozen quartz watch brands, except a few influential ones, are not listed. Generally, the grade of ETA core is higher than that of Japanese core. All belong to five or six categories. In addition, there is the mark ETA movement on the movement, the largest finished product in the world. The history of ETA Group, a manufacturer of semi-finished movement, can be traced back to the end of18th century: 1793 was founded in a watch factory in Fontainebleau. 1855, another factory specialized in manufacturing "Ebauches" (blank movement) opened in Grenchen. It was later named ETA. 1926 Ebauches SA, a joint-stock company that brings together the major Swiss blank movement manufacturers, was established. When SMH was established in 1983, Ebauches SA was renamed ETA SA Fabriques d'Ebauches. ETA has more than 9,000 employees in Switzerland and around the world, and is one of the largest manufacturers of watches and movements in the world. 1996 output reached 1 100 million units. Manufacturing and assembly plants are located in Switzerland and all over the world, including France, Germany, Thailand, Malaysia and China. As the cornerstone of Swatch Group, ETA's main business is as follows: ensuring the technical research of Swiss watches; Develop mass production of low-priced accessories, movements and watches; Master all skills of watches and production machines; Assemble movements and watches in batches. Independent research and development In order to achieve the above goals, ETA has its own research and development laboratory: it is also responsible for the design and research and development of its own production equipment. For example, one of ETA's most successful products in recent years, the ——Swatch production line (more than 200 million watches have been manufactured so far) is designed, developed and built by the enterprise itself. More than 30 kinds of ETA electronic mechanical watch core series active in the market must pass the systematic quality inspection of each production process in accordance with the relevant requirements of quality assurance laws and regulations. ETA has a global spare parts distribution network and after-sales service movement inventory. ETA has significantly enhanced its influence on global professional watchmakers by regularly distributing technical materials and international training courses to all markets.