This is a regular gold shop. Xinhuijindian is the largest gold jewelry retail enterprise in Yantai, a gold jewelry sales unit designated by the People's Bank of China, with many branches and a leading position in the jewelry industry. Therefore, Xinhuijin Store is a regular gold store. Xinhuijindian cooperates closely with many international organizations, and is the DTC strategic partner of the world's largest diamond trading company, the designated promotion agency of gold products of the World Gold Council, the franchised retailer of Beijing 2008 Olympic Games, the franchised retailer of Shanghai 20 12 World Expo and the franchised retailer of Haiyang 20 12 Asian Games. Xinhuijin Store specializes in precious jewelry such as gold, diamonds, platinum, jadeite, pearls, colorful treasures and silver.