Direct competitor
In 2006, I Do brand came into being and opened the first jewelry boutique in Beijing. Up to now, I Do has opened more than 700 stores in more than 230 cities across the country, with more than 6,543.8+0,000 true love members, witnessing the starting point of a happy marriage for millions of lovers.
Hengxin Xili (832737) released its performance report (20 18) today. Total operating income of the company 1, 659,788,968. 1 9 yuan, an increase of1,643,741,8966 over the same period of last year. 60 1, 357.89 yuan, up 0.06% from 280,423,376.75 yuan in the same period of last year, and the basic earnings per share (yuan/share) was 1.33 yuan, up (1.33 yuan) from the same period of last year.
Hengxin Xili Industrial Co., Ltd. has a registered capital of 265,438+065,438+065,438+05,438+090,000 yuan.
Hengxin Heineken Industrial Co., Ltd. is registered in Pinggu District, Beijing, China. Established on September 4, 2007. This is a company limited by shares. The legal representative is Li Houlin. Hengxin Xili Industrial Co., Ltd. was established on September 4, 2007 with a registered capital of 6,543,800 million yuan. After more than ten years of innovation and development, Hengxin has owned three diamond and jewelry brands: HIERSUN, IDo and oohDear.
This round: Round C. Financing institution: Sequoia Capital China Beijing Tianxing Capital Co., Ltd. Hunan Light Salt Venture Capital Management Co., Ltd. Beijing Zhixin Capital Investment Management Co., Ltd. Shanghai Zhonglu (Group) Co., Ltd. Beijing Asset Management Group Co., Ltd.
Total financing: 65,438 yuan+39.5 million yuan.
The monthly sales salary is about 4.5k If a store has five sales and 700 stores, the monthly expenses of sales staff are about16 million.
It is the choice of diamond ornaments for love, marriage, commemoration and expressing good memories.
Nowadays, many post-90s people begin to enter the marriage hall, which is relatively more personalized and needs a lot of design styles. They can launch a "customized series", and at the same time, they need to enter the social platforms used by the post-90 s and the new generation, and use word-of-mouth and celebrity net red effect to promote the brand.