Today's society is impetuous, pursuing the immediate benefits brought by "short, flat and fast" (less investment, short cycle and quick results), thus ignoring the quality soul of products. Therefore, enterprises need craftsman spirit more to succeed in the long-term competition. When other enterprises are keen on the cycle of "circling money, killing a product, producing new products and circling money again", enterprises that adhere to the "artisan spirit" rely on their own beliefs and beliefs to watch their products constantly improve and perfect, and finally become the pride of many users through high-standard experience. Whether they are successful or not, their spirit is completely enjoyed and refined.