Zhou Dasheng background

In 1930s, the Zhou family in Fuqing, Fujian, China, led by their eldest brother Zhou Aqu, went to Indonesia and Singapore in Nanyang to make a living and start a business, and began to engage in the wholesale business of jewelry, clothing and cloth. The name of the firm is Zhou. 1966, a branch of this family species transferred part of its jewelry business to Hong Kong, and established "Hong Kong Dragon" foreign firm to engage in jewelry wholesale business and auto parts trade.

In the early 1990s, Hong Kong Chow Tai Sang Jewellery Co., Ltd. was jointly established by Dragonair and Hoda Company in Zhou Dasheng, Indonesia, and quickly developed into a diversified investment enterprise group. In order to further expand the domestic market, the Group established the mainland business operation management center-Shenzhen Zhou Dasheng Diamond Jewelry Co., Ltd. in Shenzhen on 1999. Decades have passed, the company's "Zhou Dasheng" brand diamond jewelry and other jewelry have won wide acclaim and trust from consumers by virtue of its extraordinary design concept, noble and elegant inner temperament and perfect and unique exquisite craftsmanship, enjoying a high reputation in the industry and becoming one of the most influential jewelry brands in the domestic market. The core business of the company covers the whole process of diamond jewelry processing, wholesale and retail, forming a complete industrial chain. Especially in recent years, with the strong support of fast and accurate logistics distribution system, unique jewelry chain ERP system and lean and efficient regional business management system, the company's chain retail business has been growing at a rate of not less than 35%, showing a strong development trend.

Shenzhen Zhou Dasheng Diamond & Jewelry Co., Ltd. has four production plants, four subsidiaries, 13 regional branches, 37 offices and more than 500 chain stores, and its marketing network covers 29 provinces and cities in China 150 large and medium-sized cities. After more than ten years of development, the company now has more than 2000 employees, a high-quality middle and senior management team and a large number of talent reserves.

The Zhou Dasheng brand owned by the company is one of the most influential jewelry brands in the domestic market, and has won the highest honors of two national brands, namely, China famous trademark and China famous trademark. At the same time, it has also won famous brands in China's jewelry industry, famous brands of gold and silver jewelry in China, outstanding enterprises in China's jewelry industry, demonstration units of gold and silver jewelry in China, assured demonstration stores in China's jewelry industry and top 100 in China.

Zhou Dasheng Company insists on unique market positioning and product positioning: Chow Tai Sang jewelry is atmospheric, elegant and fashionable, with subtle and elegant oriental charm and modern fashion taste. Chow Tai Sang Jewelry has built a leading brand in the domestic jewelry industry through high-quality products, thoughtful after-sales service, fashionable design and elegant brand image. The "Zhou Dasheng" brand diamond, jade jewelry and other jewelry products managed by the company have won wide praise and trust from consumers by virtue of their extraordinary design concept, noble and elegant inner temperament and perfect and unique exquisite craftsmanship.

The core business of the company covers the whole process of diamond jewelry processing, wholesale and retail, forming a complete industrial chain. With advanced production management, perfect sales system and excellent customer service, the company's chain retail business has been growing at a rate of not less than 35% with the support of a strong management system. In recent years, the company has established strategic partnerships with many well-known enterprises such as Tencent, China Merchants Bank and Taitai Pharmaceutical Group, which has effectively enhanced the brand value of the company.

As a well-known brand in the domestic jewelry industry, Zhou Dasheng adheres to the business philosophy of "love, rationality and * * *" and adheres to the "flying dragon strategy" that takes off with the great motherland. The company is making unremitting efforts to make Chow Tai Sang Jewellery a leading brand in the domestic industry and an internationally renowned brand.

Zhou Dasheng culture

Adhere to the core values of love, rationality and * * *, serve sincerely, innovate brilliantly, offer beauty to customers and pass on love; For the benefit of shareholders and employees, win-win cooperation with partners, create a brand handed down from ancient times, create a jewelry empire, shine in China and fly with the dragon.

-The Golden Dragon Declaration

Three people: customers are benefactors, employees are relatives, and leaders are mortal.

Xin Sanmin: Understand human nature and win without fighting; Cohesion of people, happen to coincide; Give full play to your talents and come uninvited;

The four * * * are the same: * * to realize the value of life, * * * to pursue family happiness, * * * to realize enterprise ideals, and * * * to contribute to the prosperity of the country.

Six principles of getting along: respect, communication, sincerity, friendliness, introspection and self-discipline;

Eight working principles:

Heart-to-heart, changing roles;

Diligence and thrift, advocating hard work;

Develop and implement feedback simultaneously;

Be independent and never give up.

Quality policy: create high-quality products and services for customers with love;

Environmental policy:

Cultivate environmental awareness and abide by environmental laws and regulations.

Reduce energy consumption and seek sustainable harmony.

Chow Tai Sang Jewelry: Love is my eternal life.