LouisVuitton, one of the most outstanding leather designers in French history, opened the first suitcase shop named after himself on 1854. A century later, Louis Vuitton became one of the best brands in the field of luggage and leather goods, and became a symbol of high society.
Nowadays, the brand Louis Vuitton is not limited to designing and selling high-grade leather goods and bags, but has become a giant trend vane in the fields of fashion, accessories, shoes, bags, jewelry, watches, media, famous wines and so on.
From the early LV suitcase to the ever-changing LV fashion show on the runway every year, the reason why LV (Louis Vuitton) has always stood at the top of the international fashion industry and stood proudly among luxury brands lies in its own unique brand DNA.
designer
Marc jacobs:
Someone once called this American fashion designer a "bad boy", saying that his style is sloppy and his behavior is weird, but people who like him think that this is an authentic "yuppie" style, just like his personal brand design. Some people like it and think it is a genius, while others think it is just a wave of fame.
From 65438 to 0986, Marc, who was only 23 years old, launched the "MarcJacobs" clothing series named after himself with the support of a big company. After more than 20 years of development, MarcJacobs has developed into a decisive name in the fashion world.
Many people think that "MarcJacobs" is the best carrier of designers' essence and ideas. For example, its men's wear series has always emphasized romance, elegance and maturity, but it is inadvertently mixed with laziness and decadence.
In fact, this has something to do with Marc's personal philosophical beliefs. He not only admired the taste of Uptown yuppies, but also admired the dust of street artists in Downtown. While wearing clothes, he reflected his attitude towards life, which was most admired by people who loved him.
In terms of women's wear, MarcJacobs will imagine familiar women when designing, such as Sofia's daughter (her close friend, now a famous director), and Marc even regards Sofia as his own goddess of inspiration. He is considerate of women, emphasizes modernity and feminine beauty, and makes clothes softer with silk and cotton.
In addition, he will use color to enhance the sense of softness and beauty, and maintain an urban atmosphere. "new york Golden Boy" MarcJacobs, as a designer's clothing, has grown rapidly at an incredible speed, becoming an indispensable wardrobe for die-hard fashion fans, accumulating a lot of popularity in Japan and Taiwan Province Province, and becoming a dream brand for many girls.
Designing women's clothes has always been MarcJacobs' strong point, and his magic of creating topics has been confirmed again. The motto "Fashion begins with girls" was unconsciously applied to him again. In fact, for the autumn/winter series of 2005, the comments from outside are mixed. Those who speak well favor its novel design and active and changeable style, while those who spurn it think it lacks creativity and randomness.
In fact, MarcJacobs has long been used to these various attacks, and his response has always been concise. Mark prefers to care more about how long the trend he leads can be lively in the street.