What is store management (1)? Shopkeepers must have a good attitude and good management methods to run their stores. Many owners do not have rich experience or professional skills when investing in opening stores, and cannot rely solely on the support of companies or the awareness of technicians to make profits. Owners should know more about the development of the industry, handle the cooperative and friendly relations with the company, and keep abreast of new information and changes. It is best to master professional skills, manage processes, understand customer files and handle them.
(2) The formulation of employee's daily code of conduct is "no rules, no Fiona Fang". Larger stores should have a code to restrain employees' code of conduct in order to carry out their work better. Including the schedule of work and rest, the arrangement of health duty, the division of labor among employees, the clear division of responsibilities and rights, and the implementation of rewards and punishments. The humanized management, cultural quality and professional knowledge of employees need to be improved, so we should provide them with a stage for learning and development, communicate with employees more, and master and adjust their mentality at any time. Only when employees master good professional skills and are familiar with customer needs can the store develop better.
(3) Staff morning meeting, weekly study time, summary report, etc. All need to be put in place step by step to form a good habit of loving learning and summing up. Moreover, employees' recreational activities can be carried out, which can not only improve their comprehensive quality, activate their thinking, show their talents, but also gather everyone's centripetal force.
(4) Develop a reasonable membership management system, and don't destroy it easily. Basically, small-scale stores have their own membership management system, but many of them exist in name only. The discount and feedback of products should be implemented in accordance with the membership management system, otherwise it will also make customers psychologically unbalanced, disrupt the market price of products during non-activities, and ultimately be unfavorable to stores.
(5) Customer's file management, including customer's basic information, telephone number, occupation, personality hobby, customer's skin analysis, recommended products, the effect after using the products, and customer's feedback and opinions.
Combined with the above points, it is necessary to implement and strengthen enforcement. In order to manage it easily and efficiently, besides the quality and ability of managers, a set of practical store management system is particularly important. With the development of Internet, many beauty salons and hotels have started to use store management software, which can not only reduce the complexity caused by labor, but also effectively manage stores. Management intelligence of membership management, promotion management and financial management. At the same time, there are many successful cases of beauty salons or hair salons, such as well-known beauty clubs such as Chlitina and Miaofang Qingyan, which get twice the result with half the effort and lay a solid foundation for their long-term profitable development.