In addition, don't contradict the customer. Some customers buy things with some wrong ideas. It's ridiculous, but don't contradict him. For example, some customers say that the greener the jade, the more valuable it is. I'd say it's true. Generally speaking, there is a saying that one point green is ten times worse.
The appearance is different: Hetian jade has soft color, less impurities throughout, uniform color and luster like grease. The luster of jadeite is glassy to greasy, mostly translucent to opaque.
During the Spring and Autumn Period and the Warring States Period, Hetian jade was imported into the Central Plains in large quantities, and royal princes competed to choose Hetian jade. The hanging jade lamps collected in the Forbidden City are standard Hetian jade. At this time, Confucian scholars combined the study of etiquette with Hetian jade, and used Hetian jade to embody etiquette thought.
Hetian jade and jadeite jade are mainly distinguished from each other in terms of color, appearance and place of origin. Hetian jade is not as rich in color as jade, and its color tone is not as good as jade. Hetian jade looks oily, and jadeite looks watery. In the light, Hetian jade is not as transparent as jade.
Both kinds of jade are high-end and neck and neck with each other. If we want to distinguish between good and bad, it is determined by personal opinions and preferences. Hetian jade and jadeite jade give people two different concepts and viewpoints in origin, color, texture and implication, but they are both good and symbolic.
Both have their own advantages. First, compare the advantages and disadvantages of the two. Hetian jade belongs to nephrite, which is famous for being moist, white and delicate, while jadeite belongs to jadeite. There are differences in composition and characteristics between the two. Hetian jade is flexible and not easy to break.
What's wrong with buying jade and precious stones?
1, if you look carefully through the light, don't buy jadeite with destructive defects such as cracks.
2, so it is easy to be cheated. Young people should realize that when buying jewelry, if they choose to buy it in a regular store, the price will be higher. But you will be able to see certificates obtained from professional fields, thus proving the value of jewelry.
It will be more secure to choose some famous brands when buying jewelry. Because well-known enterprises have a better reputation. Consumers can be assured to buy, but they should not be careless because they are assured. There are many people, things and things that make up numbers.
4, the first jade when we buy, don't listen to those who fool the jewelry store. In fact, if the value of jadeite is high, then transparency is what we must pay attention to, that is to say, if experts say that the transparency of jade head is high, then the natural value will be high. There is no doubt about it.
5. Defects: The defects of jadeite mainly include white associated minerals or black associated minerals and cracks. Like other gems, the type, quantity and location of defects will have different degrees of influence on the value of jadeite. Craft: Exquisite craftsmanship endows jade with beautiful meaning and cultural connotation.
6. For example, oil blue is often mixed with oil blue, and its value will decrease. Thick: refers to the depth of color. As far as emerald green is concerned, the concentration is preferably between 70% and 80%, and 90% is too strong. Yang: It refers to the lightness of jade color. The lightness of jade is mainly determined by the ratio of green to black or gray.
Marketing method of jadeite industry?
1. As a salesperson of jade, we must first have a comprehensive understanding of the professional knowledge of jade. Such as the color, water head, texture and process evaluation of jadeite, which is the basis of jadeite marketing.
2. For jadeite, our country has its own testing department, so when purchasing, we can see if the merchant has a jadeite appraisal certificate. Besides, if you are here to buy, you must know something about us. You can learn more about our service and jade quality from people around you.
3. concentrate on the same style. Such as Guanyin, Buddha, bracelet, etc. The centralized display of mosaic is beneficial to customers' choice. Simple and exaggerated shapes should be separated and layered so as not to appear messy. Explain the price of jadeite to customers.
4. Jade sales skills: praise customers, actively communicate, introduce the differences of various styles in detail, make good suggestions and introduce main products.
What are the sales skills of jade bracelets and what should I pay attention to?
Secondly, we should have a comprehensive and profound understanding of the historical background and cultural connotation of jade consumption. Vigorously promote the jade culture of the Chinese nation to consumers and stimulate their desire to buy. In addition, we should grasp the customer's purchasing psychology, carry out targeted promotion, and turn the customer's purchasing desire into actual purchasing behavior.
Commodity classification principle: Guanyin, Buddha, bracelet, pendant, mosaic, etc. should be placed relatively in the center to facilitate consumers to compare and choose. 2 principle of price transition: different price points should be placed relatively centrally in the form of transition. -generally in line with the trend of customer habits, from low price to high price display.
Practice basic skills: to sell jadeite, you must at least know jadeite, grow water, know color and carve, and have considerable tasting ability. Look at the text: not every customer is rich, so we should promote things suitable for different consumer groups.
What is the water head? You say jade is transparent, but how can it be opaque to me? In fact, the transparency of jadeite is not as transparent as glass (of course, there are jadeites that achieve such high transparency.
Buy jade bracelets to see the water head, choose styles, avoid cracks, avoid noise, and choose sizes. Jade bracelets with good water head are more attractive in luster. If the head of the bracelet is not enough, it looks lifeless.
It is necessary to carefully observe whether there are cracks in the bracelet, mainly referring to the cracks produced during the mining and processing of raw materials, and understand the size of the cracks and the influence of the cracks on the appearance and service life of the bracelet. The cracks have horizontal and vertical stripes. Horizontal stripes have a great influence on the appearance quality, and they are easy to break when impacted by external force.
Guangdong issues jade consumption warning. What routines exist within the industry?
It can be said that it is very common to sell goods live now. Many people made a fortune by selling goods live, earning a lot of money.
Jade will be colder than ordinary objects. When you get jade from a merchant, the first feeling is cold and cold, and then you will feel a little heavy, that is, heavier than something of the same size at ordinary times. Careful you will find this feeling. The sound of jadeites colliding with each other is crisp and pleasant.
On the one hand, for better marketing, other merchants in large shopping malls will give customers free raffle tickets. When the customer wins the first prize and buys jade jewelry, the merchant will get a prize in it. On the other hand, the staff of cashier, shopping guide and other service projects in large shopping malls will cooperate with each other to carry out lottery activities and receive prizes.
First of all, the price, jadeite jade must look at the quality, from tens of dollars of bricks to millions of jewelry-grade jade, can be identified as natural jade. But what determines the value of jadeite is the defect of water color, that is, whether the structure is dense, whether the transparency is high, whether the color is good, whether the technology is in place, and whether the purity is high or low.
What aspects should be paid attention to in jade sales?
1, jade sales, on the one hand, we must understand professional knowledge, on the other hand, we must understand jade culture. Consumers buy jade not only for beauty and possession, but also for collection. They also have more spiritual sustenance. They hope to pin their wishes by wearing jadeites with different patterns and shapes and different meanings.
2. We should use the cultural connotation of jade to stimulate customers' interest in buying jade ornaments. For example, wearing jade ornaments can be used as amulets to keep fit.
3. Precautions for wearing jade are afraid of collision. When wearing it, you must pay attention to protection to avoid jade being hit by foreign objects.