165438+1On October 22nd, Chanel opened a new flagship store at Cambon Street 19, 50 meters away from the Paris headquarters. According to Chunteng International's article,
Chanel also cooperated with Farfetch to launch a brand-new Chanel application.
165438+1On October 22nd, LUSH, a British natural beauty brand, opened the concept store "LUSH Harajuku" in Harajuku, Tokyo. The difference in this store is that in order to get more Glocal and adapt to Japanese bath culture, only "bath bombs" will be sold in the store. Bubble bombs are mainly used in bathtubs. When they are thrown into the water, they will continue to melt, changing the smell and color of the water. Besides,
According to Baidu Guan Wei,165438+1October 24th-65438+February 2nd, Baidu opened a new AI experience store-"Chaoneng Administration" in Hongkou, Kaidelong Dream. Users can experience the latest AI technologies such as human key point recognition technology, image classification technology, real-time face recognition technology and accurate expression capture. Previously, Beijing had already opened two similar experience stores. The official said:
Recently, Shanghai Xingye taikoo hui cooperated with Pantone (Pan Tong Color Research Institute) during the anniversary celebration. Pantone conveys different value experiences brought by colors to users by setting four different colors for different functions of shopping malls. The four colors are seductive powder corresponding to beauty, modern orange corresponding to fashion, vibrant green corresponding to lifestyle and crisp yellow corresponding to catering. The business card reads:
Recently, the adventure-style Japanese-style trendy hotel built by the senior team of China Academy of Fine Arts was put into trial operation in Hangzhou. The hotel focuses on five elements: "Japanese landscape", "fashion brand" direct purchase, "entertainment" room type, "private" self-help and "intelligent" service. By combining Japanese-style dry scenery with unmanned service, a warm atmosphere of entertainment in a black technology hotel is created. At present, the hotel has 20 rooms with 5 different design themes, including "the glory of the king Game Room" and "KTV" rooms.
7. China's third world-class flagship store is about to open in Ning.
12.23, the 3,200-square-meter domestic third MUJI world-class flagship store will open in Ning, and the first two are located in Shanghai and Chengdu respectively. In the two-story space, all the product lines of MUJI will be displayed in an all-round way, including MUJI Labo (focusing on simple design and clothes suitable for your real needs), SA "clothing matching consultant" (free one-on-one suggestion of matching styles according to customers' preferences), MUJI to go (focusing on travel) and H& etc. B (beauty and skin care products), "IA" furniture collocation consultant (tailor-made home collocation scheme for customers), "Muji books" (bookstores), "Open Muji" (activities in the form of speeches, workshops, exhibitions and taste appreciation) and "Muji cafes and restaurants" (coffee and dining).
The coming 10 year will be the decade of "store digitalization-store digitalization". Based on smart stores, display, merchandise, store system, shopping guide, activity operation, space design, pop-up stores, etc. Will change, even change. No Store aims to record and discuss this change.
Hermes in Ski Dress bogner opened its first store in China on 165438+ 10/0. The new store is located in Chongli Wu Tai Ski Town, Zhangjiakou City, Hebei Province, northwest of Beijing. Chongli is the largest ski resort in China, and Wu Tai Ski Town will be the venue of the 2022 Beijing Winter Olympics, which is three hours' drive from Beijing.
165438+1October 13, Dior Dior perfume cosmetics global flagship store officially opened in Chengdu Ocean Taikooli. Konstantin Kakanias, a well-known art illustrator, launched a Christmas limited countdown calendar gift box for the new store, injecting the golden light, bright holiday fireworks and lucky stars at No.30 Avenue Montaigne, the birthplace of the brand, into the exquisite Christmas countdown calendar.
165438+ 10 18, ARTRIUM Chow Tai Fook Art Hall, a high-end jewelry brand under Chow Tai Fook Jewelry Group, officially opened in Shanghai. ARTRIUM is a fusion of British art and atrium. ARTRIUM Chow Tai Fook Art Museum takes art as its design axis, among which Shanghai Chow Tai Fook Art Museum, with the theme of "Peace", cooperated with Professor Lin Wenjie, a Hong Kong temple artist, and exhibited his sculpture "Dove of Peace" in the store.
165438+1October 2 1 day, lululemon, a Canadian sportswear brand, officially opened its store in Nanjing. The brand-new lululemon Nanjing Kidd Plaza Store covers an area of about 256 square meters. Inspired by the soft and calm feeling brought by yoga practice, the whole store is decorated with light and warm materials, which brings calm, soothing mood and positive energy to the guests entering the store. Play lively and interesting videos on the digital wall screen, and share brand and community stories and latest trends with every visiting customer.
1From October 23rd to February 25th, Shanghai 165438+ Hermes House will hold Lu Pingyuan's solo exhibition "Adventure in a Box". In this exhibition, Lu Pingyuan tells a story about childlike innocence. The box the size of the exhibition hall is full of works created by artists based on toys: sculpture-toys, painting-coloring books, video-comics, and the boundary between art and toys has become blurred.
165438+1On October 29th, San Francisco designer brand Heron Preston, which started with handprinted T-shirts, opened its first permanent store in Hong Kong. This shop is located at 55 Paterson Street, Fashion Pedestrian Street. Helen Preston worked with kanye west and Virgil Hablot (beige).
Tom ford, a high-end beauty brand famous for its cool marketing, recently opened China's first independent beauty boutique in Shanghai New World, which is also the largest store opened by the brand in Asia. This beauty boutique not only has the richest product line in China, but also provides consumers with private tailor-made services, including "private fragrance laboratory" and one-on-one consultation and customization services on makeup and fragrance.
Ermanno Scervino, an Italian luxury brand famous for its underwear show elements, recently opened its first single-brand store in Hangzhou. The new store is opened by the brand in cooperation with Nissin Group, a partner of the Far East, with an area of over140m2, and is located in Hangzhou Tower, a shopping city. The design of the new store is modeled after the flagship store in Florence, with industrial concrete on the floor and the same concrete fabric on the wall. Mahogany furniture is decorated with imitation marble and retro details.
After two years of renovation, the flagship store of French luxury brand Hermes at 42 Avenue Georges V in Paris recently reopened. The renovation project was designed by RDAI Construction Company. The expanded storefront covers an area of nearly 555 square meters, and the whole building is Ottoman style. The overall design of the first floor is "boulevard Ottoman apartment style", which is a collection of rooms, each with unique decoration, so that visitors can fully understand Hermes' ideas.
On February 7th, 65438, Manying International Trade City, the first comprehensive city in Dongguan, was about to open, with an area of 4000+m2. At present, it is the largest bookstore in South China, and it is the 10 store. Different from the previous store recommendation, the book recommendation area of the "Reading Calendar" is specially planned here: a selected theme will be launched every month, which is linked with the reading activities held at 8: 00 every Saturday night in the sentence field.