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Dior's development course
1946

Christian dior Clothing Company was established in Paris.

1947

Christian Dior, a fashion designer, founded a fashion shop at No.30 Avenue Montaigne and won the Neiman Marcus Award.

1948

Dior's first fashion collection "New Look" featuring "Corolla" skirts caused a great sensation.

Christian dior Perfume Company was established.

1949

We launched 1949- 1950 autumn and winter clothing series. Within 8 days, the company has received more than 1200 dress orders.

1950

France also awarded him the Medal of Honor (Remise de la Legion d'honneur).

195 1 year

Establish glove and sock department.

1953

1953- 1954' s clothing series was launched, which shocked the British Isles with a "shocking" style, that is, shortening the length of the skirt to 40 cm from the ground.

1954

Christian dior opened his first store in London.

In Paris, the company has 65,438+0,000 employees, distributed in 28 workshops, and the production of haute couture clothes accounts for half of the French haute couture clothing exports at that time. Push 1954- 1955 autumn and winter clothes, which is very refreshing.

1955

Christian dior gave a lecture at the famous Sorbonne University, which attracted more than 4,000 college students. Yves Saint Laurent joined Christian Dior as Mr. Dior's assistant.

1957

Christian dior and his famous left-handed scissors appeared on the front page of Time magazine. In the same year, christian dior died of a heart attack in Italy.

1958

-Yves Saint Laurent, assistant of christian dior at the age of 2/kloc-0, successfully launched her first fashion collection "Ligne Trapeze".

1960

Mark Bohan was elected artistic director.

1985

Bernard Arnold, a visionary financier, became the president of christian dior.

1989

Gianfranco Ferrer succeeded Mark Bohan as artistic director.

1995

The brand-new "Lady Dior" handbag carried by Princess Diana of England caused a frenzy.

1996

John galliano succeeded gianfranco Ferrer as artistic director of women's wear.

1998

Victoire de Castellane served as the head of the high-end jewelry department, and today Dior high-end jewelry worn by women was born.

1999

John galliano designed a brand-new saddle bag for Dior's spring/summer 2000 women's collection.

In 2000,

The arrival of designer hedi slimane has brought brand-new modern features to Dior menswear.

In 2005

Dior's Fall/Winter 2005 Haute Couture Series commemorates the centenary of Mr. christian dior's birthday.

In 2006

Introducing Gaucho handbag with portrait design of Mr. christian dior.

In 2007

After hedi slimane, Kris Van Assche became the artistic director of Dior Men's Wear.

Christian dior celebrates its 60th anniversary.

20 12

Raf simons succeeded john galliano as artistic director of women's wear.

Dior I.T Beijing market short-term concept store opens.

Dior, the world's top fashion brand, and I.T., a well-known fashion store, jointly launched the only Dior short-term concept store in Chinese mainland, which was grandly opened in I.T. Beijng Market on February 23rd, 20th13rd. The concept store will open for one month, and Dior 20 13 spring and summer ready-to-wear collections and accessories will be sold in the store! The concept of Beijing Sanlitun I.T Beijing Market Store is based on Dover Street Market in London, aiming at providing a platform for different designs in different places to pretend cultural exchange through art and time. I.T Beijing Market Building is four stories high with a total area of nearly 20,000 square feet. 1946-1957: christian dior.

1957-1960: Yves Saint Laurent

1960-1989: Mark Bohan (Mark Bohan)

1989-1996: gianfranco Ferret (gianfranco Ferret)

1996 -20 1 1 March: John Galliano Dior's design focuses on making women's modeling lines instead of colors, emphasizing women's convex-concave curves, and the unique charm of women has been vividly reflected in Dior's design. In this bold and complete embodiment, black, which is not appreciated in the Central Plains, has also become a popular color by Dior. Dior's design swept away the conservative and rigid lines of women's clothing after World War II, which caused a sensation in France and the western world and moved women. Dior's fashion is gorgeous, and evening wear is the most important. Luxury, luxury, seeking unity in legend and creativity, classicality and modernity, toughness and tenderness always make people hold their breath and marvel.

Camara evening dress with big V-neck, multi-layer freely matched fur, etc. Are all made by talented designer Dior. Its elegant narrow dress always makes the wearer walk freely, which embodies the perfect combination of elegance and practicality. The revolutionary of Dior brand is also reflected in its commitment to fashion understandability; Choose high-grade fabrics, such as satin, traditional coats, worsted wool, taffeta, gorgeous embroidery, etc. And the workmanship is more famous for its fineness. Dior made an indelible contribution in the process of rebuilding the world fashion center in Paris after the war. Dior 20 12 spring and summer beauty bag avant-garde artistic visual enjoyment

Classic styles, brand-new colors and fabric processing technology make Dior 20 12 spring and summer handbags a must-have perfect item for many bags. Simple handbags in orange, nude pink and beige are gorgeous, modern or versatile. In addition, the classic Lady Dior handbag with hollow rattan, brushed patchwork and hand beaded design can bring avant-garde visual enjoyment like avant-garde.

Lady Dior20 13 handbag advertising blockbuster

Dior recently exposed the latest "Lady Dior" handbag advertising blockbuster, still endorsed by marion cotillard (marion cotillard) and shot by French fashion photographer Jean Baptiste Mondino.

Dior men's wear.

From 200 1 to 2007, it was designed by French designer hedi slimane. Dior Homme men's wear design in hedi slimane emphasizes perfect lines, which attracts people's attention because of its ultra-small size clothes and the special selection of thin young models to shoot advertisements. Even Chanel designer karl lagerfeld is a fan of Dior menswear in hedi slimane at the end of the year. He tried to lose 90 pounds of fat just to put on Dior men's clothes.

Dior Homme men's wear in hedi slimane is almost morbidly slim, full of ambiguous images, simple and neat accessories, but filled with decadent soul of punk rock. Dior Homme combines the British low-key melancholy temperament with the French exquisite and elegant temperament. The narrow and thin cut makes the man in Dior men's wear look like a boy who will never grow up. His face is cold and rebellious, and his tight and thin lips reveal a trace of disdain, ridicule and perseverance.

Not suitable for Asians to wear, belonging to European and American styles. Dior's clothing style is very special, seemingly non-mainstream, belonging to the kind of bone feeling. As a well-known luxury, the price of DIOR HOMME is still not acceptable to ordinary working people in China. classify

Skin care: facial essence sunscreen/other maintenance cream eye cream/eye essence facial scrub/exfoliating makeup remover mask lotion/toner/spray cleanser/cream/active rejuvenation essence.

Makeup: makeup/highlights/shadow powder lip liner/lip liner eyebrow pencil/eyebrow powder/eyebrow cake eyeliner/eyeliner blush/rouge powder lip gloss/lip gloss lipstick/lipstick base makeup/foundation cream mascara eye shadow concealer/concealer makeup/beauty tool honey powder/loose powder other makeup.

Perfume: men's perfume, women's perfume, other perfumes.

Manicure: nursing nail polish color nail polish

Men's care: face

Classification by function

Anti-allergic, waterproof, anti-acne, moisturizing, hydrating, soothing skin, deep cleaning, lifting, firming, repairing, removing dark circles under the sun, etc., such as removing oil under the eyes, anti-aging, anti-wrinkle, shrinking pores, removing spots, whitening, moisturizing, purifying, detoxifying and curling. Following the launch of the most eye-catching hunting red and classic charming blue in the spring of 2008, the brand-new amethyst diamond chronograph also made a grand appearance in 2009. When the rubber strap is endowed with purple luxury vitality, the personality beyond self instantly sneaks into the bottom of my heart. Whether in passionate and fiery sports or in extremely luxurious parties, it is an enviable eye-catching focus.

Since the late 1970s, Dior has gradually entered the field of watch manufacturing. However, in the early days, the creativity of Dior watches always adhered to the modeling design of traditional watches, and did not adopt the truly popular Dior style. Therefore, before designer john galliano entered Dior in 2000, Dior's wristwatch works were hard to surprise people, and it was hard to get rid of the shackles of fashion brands. After entering the new century, Dior watches gradually began to change direction and strive to develop into a professional watchmaking enterprise. In the high-end women's wear, high-end ready-to-wear, perfume, knitwear, cosmetics, men's wear, glasses and other fields have a good performance.

Dior's jewelry works also bring amazing feelings to the world. Dior jewelry draws inspiration from various historical styles, but never simply copies a certain appearance. Instead, it gives the work a novel role through colorful gems and creates a unique jewelry style. During 1995, Dior and Swarovski * * * also developed a variety of northern lights rhinestones, which greatly enriched the colors and materials of jewelry making. In addition, another major feature of Dior jewelry is the bold use of flower patterns, which also reflects the love of its founder, Mr. Dior, for nature. Unknown wildflowers and loving roses are obvious design themes, and pure lilies in the valley have become the classic patterns of Dior jewelry. Christian dior established a fashion shop in 1947. In the same year, christian dior founded Parfums christian dior and launched a new perfume called Miss Dior, which is a green Xipu perfume. Dior dream perfume, no matter from "Miss Dior" to "Dior addict", is all-encompassing, with dreamy colors. Christian dior perfume can cater to all kinds of women, men and different emotions. These perfumes are unexpected and irresistible, and they are also the artistic embodiment of the perfume manufacturing giants.

Dior always makes everything in his kingdom fully reflect the charm of women. Regarding perfume, Dior once said, "Perfume is a door to a new world, so I choose to make perfume. Even if I just stay by the perfume for a while, I can feel the charm of my design. Every woman I dress up exudes a charming and elegant temperament. "

Dior Dior perfume is a brand with a long history, and there are many kinds of perfumes. The first perfume was launched on 1947.

The perfumers who have worked with Dior perfume include: Annick Maynard, Fran? ois Demachy, thierry wasser, Edmund Rudney Tzka, Olivier Polgar, Francis Courgian, Beatrice Piquet, Guy Robert, Paul Wacher, Pierre Borden, Maurice Roger, Jean-Louis West Yozak, Ollie. Bertrand duchaufour, Luis Tena, Olivier Guillotine, Olivier Pescher, Natalie Gracia-Cetto, Carlos Vinals, Jean martel, Callis Becker, Florence Hidier, Jacques Kavalir, Jean Calles and Christine Lady Dior are one of Dior's basic handbags. There are many fans in the fashion circle, including many celebrities. This handbag, which was born in the early 1990s, has a special legend with Princess Diana. In the 1990s, the Cezanne Art Exhibition sponsored by Dior was exhibited at the Grand Palace in Paris. At the opening ceremony, Mrs. Chirac presented Dior's new bag to Princess Diana. Dior immediately named this unnamed new package Lady Dior's elegant name. Lady Dior, extraordinary taste, obvious fashion logo, the best production materials and craftsmanship. The metal buckle with four letters of D.I.O.R hanging on the bag handle is Lady Dior's signature, but its rich connotation and variety all come from the unique ribbed diamond pattern on the bag surface, high-quality lambskin and 95 exquisite crafts. As a classic style that has been selling well, Lady Dior innovates in materials and bag modeling every year, but it has never deviated from the elegant route.

Rare pattern: unique cannage rattan plaid pattern. It is made up of 12 dense stitches criss-crossing, and the distance between each stitch must be extremely accurate, otherwise a slight difference will lead to the failure to connect the front, rear, left and right stitch interfaces. The protruding part in the middle of the unique cannage rattan plaid better highlights the luster and texture of leather. It can be said that the birth of this pattern fully embodies the spirit of christian dior's loyalty to haute couture.

Wooden shoe last: the principle of shoemaking is applied to the production of handbags. Lady Dior needs to wrap each part of the cut leather on this wooden last. This is to accurately shape the square Lady Dior handbag and ensure that the error of the handbag is minimized.

Customized service: In 2008, Lady Dior launched a customized crocodile handbag, which takes about four months from ordering to delivery. The price of this Lady Dior also starts from 200,000 RMB.