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The first person in the history of eternal hype: Lv Buwei used the marketing of later generations in advance.
According to the current genetic explanation, Mr. Xiao Lu's invincible in the business world is mostly closely related to his father, Mr. Lao Lu. Mr. Lao Lu Zeng Dundun warned his son that farming and selling rice can earn up to ten times the profit; Being a jade dealer may earn a hundred times. Xiao Lu inherited his father's shrewd business sense and became a multinational trader at a young age. He walked out of the sparsely populated country of Wei, and spread jade articles to Handan in Zhao and Xianyang in Qin. "Cheap merchants sell expensive goods, and the family is tired." Less than 30 years old, his Lushi Group was already the first of the world's top 500 in the Warring States period.

However, at that time, the most desirable job ranking table for college students was "Shi Nong Shang". Lv Buwei, a big entrepreneur with tens of millions of dollars, is very unhappy. He is the most despised businessman. For this reason, Mr. Lu has been depressed in the upper class of Handan. No one would want to send an invitation to the royal aristocrat when he holds a cocktail party. The wealth he owns is seriously inconsistent with his social status, which brings a serious psychological imbalance to Mr. Lu, so depressed that he almost wants to spread all the Jinshan Yinshan in his home on the street.

As a successful businessman, Lv Buwei knows the way of hype, knowing that the low-level exposure of wealth will attract the contempt of nobles, and another possibility is the robber's knife. No matter how much money you have, you have to invest in something stylish to make the upper class pay attention to yourself, so as to get rid of the vulgarity of businessmen and have aristocratic temperament.

Soon, an important event came from the auction industry in Handan, where fireworks flourished. The "Haola" Night Pearl, which has disappeared for N years, will be auctioned. This night pearl is nothing but the legendary treasure of Zhou Tianzi's town house. Whoever gets it is entitled to have dinner with the heads of state of the seven countries. As soon as the news came out, it was not only Zhao's upper class who caused a sensation, but also dignitaries and celebrities from all over the country poured in, crowding the huge Handan city.

The grand auction was held as scheduled. As usual, this is a song and dance performance. "Holding the Heart" Art Troupe finished the performance of "Beauty with a Thousand Hands", followed by a duet by Xiao Yu and Jason Chung. After that, there was a stand-up comedy that was said to have been passed down from the X family for generations ... The guests in the audience couldn't help it, and the minions of celebrities began to shout. The auctioneer Si Kongtu appeared unhurriedly, holding a black box, followed by a group of well-paid Zhao Jinyiwei as bodyguards.

Sikong auctioneer put down the black box in one fell swoop with solemn expression, and fireworks jumped out of nowhere everywhere. The "Hao Spicy" Night Pearl hasn't arrived at the scene yet, and the momentum has scared people. When you open the box, it seems to be an ordinary big bead, but the authoritative appraisal book displayed by the big auctioneer Si Kongtu is exciting, the treasure of the son of heaven! Someone immediately shouted "200 gold", which attracted a house full of disdainful laughter and directly threw away "700 gold".

In addition to the Prime Minister of Zhao, the leader of the Four Gentlemen of the Warring States, there are many world-famous spies who attended as representatives because of the inconvenience of this statue. They held up their bid cards for the wealth of this son of heaven's town and country, and the price soared until 3000 gold. The auctioneer Si Kongtu was obviously dissatisfied, urging him to make a wonderful speech, saying that it was priceless, and whoever owned it would be on an equal footing with the monarch ... The buyers and audience under the stage heard their hearts racing, their breath was short, and their mood was high, so they couldn't wait to take the beads home immediately.

Lv Buwei, who had been swallowing up, calmly put up a sign at this moment: 5000 gold, plus half the equity of Lushi Group. The audience was silent. Dozens of skilled accountants, who had already been prepared, quickly dialed on the abacus and the results came out. According to the market value, half of Lushi Group's shares are equivalent to one year's income of Weiguo Treasury. Before the audience could react, Si Kongtu, who was overwhelmed with excitement, smashed a hammer. The pearl of Hao La, the treasure of Zhouzhen Town, belonged to an outstanding businessman.

After this battle, Lv Buwei became famous all over the world, including women and children. Any powerful person who wants to hold a party and forgets Mr. Lu and his pearls is very tasteless. It is said that even Emperor Zhou wanted to invite Mr. Lu to have breakfast together to see what the beads on his ancestors looked like.

In fact, all this is just a hype blockbuster written, directed and performed by Lv Buwei. "Hao La" is just a fake, and the auctioneer Si Kongtu is one of his retainers. With this crazy and bold hype, he successfully became a member of the upper class, and Lv Buwei was so happy that he almost regarded the fake as the treasure of the town house.

When he became famous and became a quasi-aristocrat, Lv Buwei wanted to expand his business and continue to invest in speculation. He still remembers his father's words, "If you can do politics and business, you will really count money and get cramps in your hands." Bill, the silver medal is second? Gates-level figures no longer care about the falling dollar. What Lv Buwei wants is a prominent political position, one level higher than "scholar".

Coincidentally, he met the kidnapped king of Qin in Zhao. This coincidence immediately made Lv Buwei shine at the moment, and he found a strange commodity, which can be used for political investment and earn a lot of money.

The story of a stranger in Qin is sadder than a soap opera, and the housewife will burst into tears. His mother, The Last Month Of Summer, died young, and his father, Ann Guo Jun, has become a prince and a future manager, Qin. However, an Guojun loves Mrs. Huayang, who has long forgotten the short-lived mistress. The most terrible thing is that An Guojun has more than 20 sons, with Qin Yi in the middle. If you want to see your father, you have to wait in line for a year. Grandma doesn't hurt, my uncle doesn't love, and Qin deserves it. At an early age, he was thrown into the state of Zhao as a hostage, alone.

Qin really forgot that he had a prince and grandson as hostages, and he came here from time to time to fight Zhao and grab a few pieces of territory. Although Zhao didn't dare to kill Qin emissary, the treatment he could give him can be imagined, and he was regarded as a beggar who ate leftovers. It is difficult for Qin Man Zi to get a driver, and he often defaulted on his salary. He was almost sued by the driver to the labor bureau.

In the eyes of ordinary people, how can such a down-and-out prince and grandson be like a "strange commodity to live in"? But in the eyes of business masters, Qin is a promising "potential stock". Besides, if you fry it, the rotten straw will turn into jewelry. As long as you can speculate, what is impossible?

I got a chance to have a drink with Qin in the bar. In a few words, he dispelled the doubts of the lonely prince and became his agent. He began to be fully responsible for a series of market hype activities such as planning, packaging and promotion of Qin aliens.

If a product wants to sell smoothly, the first thing is to be king, sell advertisements, invite authoritative people to be spokespersons and establish a good brand image. Mrs. Huayang has no children and is the most favored. It's perfect to sell her the exotic goods. Then she acted as a spokesperson and was responsible for selling to a Guo Junren.

As a successful businessman, being versatile and well-connected is a basic skill. Lv Buwei met Mrs Huayang's sister by chance. Lv Buwei, a business tycoon, was fortunate to be a VIP of Mrs Huayang Salon. We often drink coffee together, watch tap dancing and listen to pop music like chimes. After a while, Mr. Lu and Mrs. Huayang became old friends.

Lv Buwei casually held a few "gadgets" for his wife to hold. While Mrs. Huayang fondled those rare jade articles affectionately, she began to rave about her own "exotic goods", saying that Qin made this child rare, sensible and filial, and spent a long time in Zhaoguoshan, still thinking about her wife You He 'an every day. ...

To be a top 500 enterprise, Mr. Lu has a big mouth. He has a lotus on his tongue, and even a stone can nod. Mrs Huayang is busy playing with the wet jade in her hand. Lv Buwei agreed that a deer is a horse and casually said, Yes, I knew that boy was good. Although she doesn't remember whether the stranger is round or flat at all.

Emerald is much more accepted, but Mrs. Huayang is soft and it is not reasonable to be an advertising spokesperson. It is said that a good boy who has done something is just wandering for a long time, and his immature heart is very tired, and he wants to go home and eat home-cooked food. This requires pediatrics, and Mrs. Lu is very frank. She wrote a check to the businessman Lu, saying it was her own.

During the prime time in the evening, Mrs Huayang slammed the advertisement, put it in a Guo Jun's ear and hypnotized him. She kept her mouth shut about strangers, saying that the child read his father's name three times before each meal, saying that he had no money to buy Christmas presents and was going to knit two sweaters and send them home ... All the advertisements were false, and Mrs. Huayang thought it was an artistic exaggeration and didn't mean to deceive consumers.

Ann Guo Jun heart thumped, but forgot to have a son. Over time, the pillow wind blew much, and the son with a vague face became an excellent variety of loyalty, filial piety and benevolence in Ann Guo Jun's heart. Such a good commodity, or they made * * *, only this one, how can a Guo Jun give up? Nodded and said that the child should go home.

Zhao did the same thing and dredged all the way. Anyway, Mr. Lu is as rich as an enemy, and what worries him most is that the money in his hand can't be spent. Posters of different nationalities in the State of Qin were posted everywhere to let Zhao know that the images of the prince and grandson of the State of Qin were positive, gentle and kind. In a word, Zhao really has no reason to keep Qin makes. The powerful public relations offensive was suppressed, and the people's hearts of Qin naturally returned to the calm of Qin.

After returning to the State of Qin, Lv Buwei stepped up the packaging of aliens in the State of Qin from the outside to the inside.

Mrs. Huayang's maiden name is Chu. Lv Buwei is already a rich man and a noble, and he always pays attention to fashion. The popularity of "Chu Feng" can't beat him. Before the goods were delivered to the buyer, an image designer was found to tailor a "Chu" package for Qin Yiren. The waist belt is long and floating, and the cuffs of hands are wide and empty. This new image of Qin dissidents is better than Qu Yuan, a famous tragic idol in the literary world. Wearing a Chu costume to see Mrs. Huayang is really powerful, and it is very popular with Mrs. Huayang. Mrs Huayang immediately recognized Qin Yi as an adopted son and gave him a new name, Zi Chu.

At the level of Guo Jun, Zi Chu began to play deep. Don't sleep at night, holding a candle, go to the window of a Guo Jun bedroom, look at the starry sky, shake your head, and sigh wave after wave. Sighs climbed to 120 decibels, which could be heard with cotton (information, market), so a Guo Jun had to get up as a psychological counselor. Zi Chu has many psychological problems, from the hot spots in the Middle East, the Iraq war and the global war on terrorism to the madness of the property market, soaring oil prices and rising pork prices, all of which make him frown and sleepless. A Guo Jun is so satisfied. This strange product will worry about the country and the people, unlike a dude who lost his family. It seems that the advertisement is innocent

Lv Buwei was careful and got his wish, and changed his "exotic goods" from a mediocre prince into a responsible and affectionate prince.

When Ann Guo Jun became the manager of the State of Qin, he naturally made Zi Chu a prince. In less than three to five years, Zi Chu took the first place in Qin. Lv Buwei, a businessman, gained the political return of investment step by step from prime minister to Guan Zhong. Under one person, above ten thousand people, the dignity of identity is unparalleled. It is far beyond the reach of any broker to turn a prince who is taken hostage in a foreign country and will die at any time into a king with low cost and amazing returns. This cost-effective business proves that Lv Buwei is the number one agent in the history of China.