Prepare and accumulate WeChat official account, books, books and intensive reading terms at ordinary times to understand their meanings and usage scenarios; In addition, think about communication, don't limit yourself, lock in the vertical field and collide with the Internet industry. I asked Ali's administration from the traditional industry. Change is important. He said that continuous learning and resistance to persecution are necessary. I just entered the company and didn't even have PV or ultraviolet rays. I knew I would see a lot of big coffee. I don't know what they are talking about. But then I still have a word, take your time and ask your colleagues. Because no one is forcing you to teach, be modest. You can ask others as much as you can. I also carefully studied all the contents of Taobao University and gradually kept up with the team. "
Find your own direction of transformation. With these preparations, you can continue to study and compress. At present, what should be done to transform Internet operations? You must first find your own core skills and resources, similar to an Internet operator. Based on this, I have hope for success in my future business skills. If you are engaged in BD in the pharmaceutical industry, you will either go to the Internet+medical company to operate; Or go to other industries to do BD. Without pharmacy (industry) and BD (post), you will change, and your leg will hang, which is very dangerous;
The early Taobao operations of great platforms such as Bat Direct understand e-commerce. In recent years, high-level officials have asked to go deep into the industry and tap many senior people in the industry. Flower and wood industries are traditional industries. I took a second night from Huawei and went to Taobao's new gardening class. Class development, business communication and rules, it has played its own unique value. Zhao Ye believes that e-commerce is twice judged, but the market segmentation opportunities of the industry may be missed or backward, and more experienced vertical industries are needed, which are more sensitive to judgment and guidance and cultivate market growth. After he arrived in Taobao, he did a lot of details to ensure the healthy development of the garden, such as: perfecting the background attributes, adding user elements such as length, plant basin and height to facilitate users' purchase; Celebrate festivals, such as blue plant varieties, rose seedlings, blue Fluttershy orchids and other realities. My more market segments are gardening and gardening services.
Because of closer contact with merchants, the pain of online development is clearer, and he also uses his spare time to be his own WeChat official account, giving himself knowledge of power producers. In the home appliance industry, tourism industry and noodle industry, online experts can bring new growth points and many new ways to play Taobao Tmall by reshaping the supply chain. For example, it is difficult for previous home appliance brand manufacturers to deal with the price contradiction between Tmall platform and offline channels. Nowadays, many brands have e-commerce production lines, which allow online users to buy good goods instead of harming the interests of offline channels. These touching supply chains show that Taobao Tmall is not only a sales platform, but also helps businesses to return to the supply chain. In this way, more people need more industries to join.
Enter the vertical e-commerce platform. I left a startup in Ali and finished the process. Their operation needs a good understanding of traditional culture, tea, Hanfu, jewelry and Hu Wen, as well as art auction, and even sitting in Jingdezhen looking for partners to dig porcelain city. These people are hard to find in the field of e-commerce. If you originally made a copy of your creation, then people in the art industry are more suitable for this company. Transfer to the Internet related department of the company. If your company has an idea, you can set up an Internet department or a network marketing department in the e-commerce department. You can seize the opportunity, transfer internally and make the loss smaller.