The main reason is that the style of China gold is simple and the process complexity is different, which leads to different processing fees. Like some big brand stores, the brand effect is also part of the reason for the high price. This is why gold in China is cheap.

It is normal that the brand price of gold jewelry in first-and second-tier cities is higher than that in third-and fourth-tier cities. Because the cost of rent, labor and various endorsements is higher than that of small cities, the price of gold in different cities is different. In jewelry stores in third-and fourth-tier cities, if the price of gold is too high, few people buy it. After all, the consumption level is objective, and third-and fourth-tier cities naturally cannot be compared with first-and second-tier cities.

The influencing factors of gold price are mainly time, style and shape, and also related to brand. If it is an international brand that has been established for a long time and has celebrity endorsements, then the price will naturally be more expensive. ? And some quality-oriented brands may ignore celebrity endorsements and other issues, and the price will be lower.

Everyone should pay attention to analyze many factors when choosing. Different brands have different characteristics and choose according to their own situation. The international market will also affect the price of gold, which is also one of the key factors.