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Analysis of retail format in Guilin
There are Huarong and Trust-Mart, and there is another one named Jie in Guilin. I don't remember!

Huarong and Trust-Mart take the local route, which can be seen on almost every street. The contents are more expensive. Huarong's store is not big and there are not many things, but everything is needed in life. Trust-mart stores are bigger and things are much cheaper than Huarong. Because these shops are small and numerous, they are of great help to the convenience of the citizens.

At present, there is a Cheng Nan department store in Guilin, which is not only a supermarket, but also a food, entertainment and department store. The supermarket has two floors, including thousands of products such as clothing, food, home appliances and household items. The shopping environment is spacious and bright, and the variety is complete. The geographical location is in the downtown area, relying on the convention and exhibition center, which is a unique advantage of the world computer city. Convenient transportation, suitable for family shopping. Department stores are located in fashion, and there are many domestic fashion brands on Line 2 and Line 3, and international line 3. It is a department store that can be compared with Smile Hall, such as jewelry, watches, shoes and hats, American clothes, beauty cosmetics, home improvement, bedding and children's products. The main target customers of the mall are women aged 20-40 and middle-and high-income families. The elegant shopping environment and the presence of KFC also provide places for people shopping in department stores to eat and rest.

There are three department stores in downtown Guilin: Department Store, Smile Hall and Wangcheng Department Store.

Department store, the interior decoration is old, the goods are old, and the service is average. Department stores, just like the 1970s and 1980s, sell unfashionable goods, and the furnishings in the stores are well decorated. The shopping environment is very general.

To be continued …