Modern design is a new field of human activities developed in the 20th century. Industrialization directly gave birth to this field, and its subsequent development has always been closely linked with the development of social economy and the change of human production mode. Therefore, modern design education also pays more attention to the rational use of modern technology and technology. In the process of pursuing the ideal goal of highly unified form and function, modern design education has actually become the best education composed of technology and form. Today, the design education system in most countries is the same. "Science", such as ergonomics and "three major components", forms the basis of today's design theory and becomes the most important content in design education. The emergence of modern design in the world is also formed in such an educational system.
Modern design is a new field of human activities developed in the 20th century. Industrialization directly gave birth to this field, and its subsequent development has always been closely linked with the development of social economy and the change of human production mode. Therefore, modern design education also pays more attention to the rational use of modern technology and technology. In the process of pursuing the ideal goal of highly unified form and function, modern design education has actually become the best education composed of technology and form. Today, the design education system in most countries is the same. "Science", such as ergonomics and "three major components", forms the basis of today's design theory and becomes the most important content in design education. The emergence of modern design in the world is also formed in such an educational system.
Modern design is a new field of human activities developed in the 20th century. Industrialization directly gave birth to this field, and its subsequent development has always been closely linked with the development of social economy and the change of human production mode. Therefore, modern design education also pays more attention to the rational use of modern technology and technology. In the process of pursuing the ideal goal of highly unified form and function, modern design education has actually become the best education composed of technology and form. Today, the design education system in most countries is the same. "Science", such as ergonomics and "three major components", forms the basis of today's design theory and becomes the most important content in design education. The emergence of modern design in the world is also formed in such an educational system.
Italian design is different from American design and Nordic design. In every design, Italian designers not only pay attention to follow the trend, pay attention to national characteristics, but also emphasize the development of individual talents. Their design is a synthesis of traditional crafts, modern thinking, personal talent, natural materials, modern crafts, new materials and so on.
Compared with designers from other countries, Italian designers are more inclined to manage modern design as an art and culture. Italian designers constantly bring forth the old and bring forth the new, and began to lead the new trend of world design in the 1960s. From radical design and anti-design in 1960s to post-modern design movement in 1980s, Italian designers have been at the forefront of world design, and their creativity in the design field dazzled designers from other countries.
An important feature of Italian design is the close combination of art and function. Indeed, Italy not only knows how to live, but also knows the position of art in life, which makes their life look extraordinary. However, Italian designers occasionally deviate from the rules.
1980, designer ettore sottsass founded Memphis group, which triggered the most striking postmodern design in 1980s. Their design uses entertainment, banter, jokes and flashy methods to achieve completely different effects from orthodox design. Pop-style interior decoration and furniture are the products of this trend of thought.
Modernist design emphasizes standardization and systematicness, especially pays attention to functionality, but its disadvantage is the lack of individuality. Postmodern design tries to publicize individuality, such as the design of Memphis, which emphasizes the decoration of objects blindly and uses bright colors, but so far, it is far more experimental than practical.
After all, postmodern design makes designers pay attention to the topic of "individuality" of design, and the anti-modernist design features are extremely obvious. For example, Italian designers suggest that furniture not only provides a place to rest and put things, but also means to restore lost feelings and provide a comfortable shelter.
Eto Tossas said, "Designing for me ... is a way to explore life, society, politics, love, food and even design itself."
If other countries have design theory, then Italy has design philosophy, perhaps design ideology.
"Classicism" is actually a unified style and a perfect expression of European aristocratic ideals. Baroque style is the retrogression of "humanism" in Renaissance.
Italian designers pointed out that in the contemporary era of increasing pressure, furniture not only provides a place to rest and put things, but also means to restore lost feelings and provide a comfortable shelter. Indeed, Milan has her unique charm. The city is dotted with specialty stores and jewels, and her daily noise and crowding are the driving force for her rapid development. Her art buildings, vibrant fashion studios and strange design exhibitions define her fashion capital.
Shopping in Milan is a noble art, which allows you to constantly examine and show off to others. So many people call it "the city of prodigal families". Milan has gathered flagship stores of world-renowned brands, ranking first in leather processing, first in stone processing and first in jewelry design. Strolling through the streets, you can see "black sheep men and women" from all over the world flocking here. Of course, even without money, it is a feast for the eyes to see the surprise victory of the host in the window.
In addition to Milan, as the birthplace of the Italian Renaissance, Florence has also attracted many fashionistas. There are countless factory outlets (0 utlets) scattered around Florence. It was explained that Italy is estimated to be such a country with abundant talents. These excellent designers built these small apartments in major fashion capitals to give back to their people. If you go to Florence, you can't miss this hall. It is built in a valley, about 4 5 minutes away from Florence. In addition to twenty or thirty brands, there is a special DaG direct store nearby, and it is the legendary Prad A about 30 minutes ahead. The brand 0utlet in the valley has no luxurious decoration, only rows of simple bungalows. But just listen to Agnona, BottegaVeneta, emmanuel Ungaro, ErmenegildoZegna, Fendl, giorgio armani, Gucci, Hogan, Marni, Salvatore Ferragamo, Sergio Rossi, stella mccartney, Tod's, Vaoentino, yohji yamamoto, Y-3 E Yves Saint Laurent.
In this series of brands, Gucci is a native of Florence. From 65438 to 0923, Gucci, the designer of Florence, aimed at the high-consumption class who advocated luxury, and started designing and making leather goods, creating a Gucci dynasty that swept the world. It is precisely because its family history is full of complex emotions such as charm, greed, lust and murder that people who follow it wave after wave. Today's Gucci emphasizes independence of personality without exaggeration, overall coordination and characteristics, especially exquisite workmanship, making it outstanding, meticulous and elegant, and becoming a symbol of identity and wealth. To sum up, through the brief analysis of Italian design, we get an important enlightenment: there can be another kind of design education besides the mainstream modern design education system in the world today. It's not that the design education offered by the School of Architecture itself is not important, but that it is still based on the basic theory of art and humanistic theory. It is a design education aimed at stimulating students' personal creativity and imagination, a holistic design education that can fully mobilize students' potential in all aspects (not only rational but also perceptual), and a design that is not satisfied with passively solving the function of practical goods and passively meeting market demand, but is committed to the creation of life and culture. Indeed, Milan has her unique charm. The city is dotted with specialty stores and jewels, and her daily noise and crowding are the driving force for her rapid development. Her art buildings, vibrant fashion studios and strange design exhibitions define her fashion capital.
Shopping in Milan is a noble art, which allows you to constantly examine and show off to others. So many people call it "the city of prodigal families". Milan has gathered flagship stores of world-renowned brands, ranking first in leather processing, first in stone processing and first in jewelry design. Strolling through the streets, you can see "black sheep men and women" from all over the world flocking here. Of course, even without money, it is a feast for the eyes to see the surprise victory of the host in the window.
In addition to Milan, as the birthplace of the Italian Renaissance, Florence has also attracted many fashionistas. There are countless factory outlets (0 utlets) scattered around Florence. It was explained that Italy is estimated to be such a country with abundant talents. These excellent designers built these small apartments in major fashion capitals to give back to their people. If you go to Florence, you can't miss this hall. It is built in a valley, about 4 5 minutes away from Florence. In addition to twenty or thirty brands, there is a special DaG direct store nearby, and it is the legendary Prad A about 30 minutes ahead. The brand 0utlet in the valley has no luxurious decoration, only rows of simple bungalows. But just listen to Agnona, BottegaVeneta, emmanuel Ungaro, ErmenegildoZegna, Fendl, giorgio armani, Gucci, Hogan, Marni, Salvatore Ferragamo, Sergio Rossi, stella mccartney, Tod's, Vaoentino, yohji yamamoto, Y-3 E Yves Saint Laurent.
In this series of brands, Gucci is a native of Florence. From 65438 to 0923, Gucci, the designer of Florence, aimed at the high-consumption class who advocated luxury, and started designing and making leather goods, creating a Gucci dynasty that swept the world. It is precisely because its family history is full of complex emotions such as charm, greed, lust and murder that people who follow it wave after wave. Today's Gucci emphasizes independence of personality without exaggeration, overall coordination and characteristics, especially exquisite workmanship, making it outstanding, meticulous and elegant, and becoming a symbol of identity and wealth. To sum up, through the brief analysis of Italian design, we get an important enlightenment: there can be another kind of design education besides the mainstream modern design education system in the world today. It's not that the design education set up by the School of Architecture is not important in itself, but that it is still based on the basic theory of art and humanistic theory. It is a design education aimed at stimulating students' personal creativity and imagination, a holistic design education that can fully mobilize students' potential in all aspects (not only rational but also perceptual), and a design that is not satisfied with passively solving the functions of practical commodities and passively meeting market demand, but is committed to life and cultural creation. & lt/SPAN>。