Generally speaking, the profit of jewelry is kept between 50% and 200%. Such a generous profit is of course the first choice for most small investors. But how to do a good job in a jewelry store, now let's take a look at its specific operation:

Occupation: In recent years, the market demand is increasing, more and more people are engaged in jewelry business, and the market competition is more intense. However, there is still a great market space for jewelry, because the trend is constantly changing, just requiring employees to be more professional.

Location: Considering that a large part of customers in jewelry stores are students, generally speaking, you should choose a place where there are many young people, especially fashionable people, such as university town or near university high school. Of course, a busy commercial street is acceptable, but generally speaking, I don't recommend it.

Decoration: The decoration is not as luxurious as the hotel, but it must be as fashionable as possible. Jewelry itself is a fashion trend. When decorating, we must pay attention to style, standardization and conspicuous, strengthen the brand's emotion and times, and make the storefront design and signboard become our own free advertisements. Generally speaking, the specialist fees should be kept within 30,000. For high-quality goods, 30,000 yuan is about 20-40 square meters (1-20,000 yuan). Of course, the specific decoration costs can not be generalized, depending on the consumption level of various places. What we need is: the shelf price in 480 yuan, all steel structure, 2m high and1.6m wide. Of course this price is the highest.

Purchase: purchase must be based on local culture and customs; The price must be based on the age of the consumer groups around you, the consumption level and income of the city where you live; Services must be in place, which is the foundation of modern business.

The goods should be complete: generally, the first purchase budget is 50 thousand. Of course, the goods can only be spread for 30,000 yuan, including make-up series, headdresses, hand ornaments and other jewelry series, key chains, cartoon dolls, porcelain dolls and other gift series. Commodities should be divided into high-grade and low-grade to meet the needs of different consumers. Commodities should have their own characteristics, and it is best to purchase them in minority areas. Tibetan ornaments and Dai ornaments are very popular. People nowadays pay attention to individuality.