Unoaerre began to make new alloy materials similar to gold, while Gulhan brand jewelry was prepared to "buy in large quantities when the price of gold was low".

Unuel and other Italian gold and jewelry manufacturing companies responded in time. David Stantler, head of product development department of Unuel Company, said: "In order to cater to the market, we can only change the production process and find a breakthrough in brand image, quality and skilled production technology.