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Internet finance is a new field that combines traditional financial industry with Internet spirit. The difference between Internet finance and traditional finance lies not only in the different media used in financial business, but more importantly, financial participants are well versed in the essence of "openness, equality, cooperation and sharing" of the Internet.
Through the Internet, mobile Internet and other tools, traditional financial services have a series of characteristics, such as greater transparency, higher participation, better collaboration, lower intermediate costs and more convenient operation. Theoretically, any Internet application involving generalized finance should be Internet finance, including but not limited to payment for third parties, sales of online wealth management products, credit evaluation and review, financial intermediary, and crowdfunding of financial e-commerce.
It is not a simple combination of the Internet and the financial industry, but a new model and new business that naturally comes into being to meet the new demand after being familiar with and accepted by users at the level of network technology such as security and mobile (especially the acceptance of e-commerce).