Is this a coincidence or a conspiracy?
Are they all relatives?
Is the name of jewelry seller Zhou XX special?
Chow Tai Fook
Recognize the face first. Chow Tai Fook's logo and stores are all in this style. Chow Tai Fook's operating income is higher than that of many international brands.
Chow Tai Fook can be called the originator of "Zhou XX" in jewelry industry, because its history is really long.
Chow Tai Fook can be traced back to 1929. Its predecessor was Chow Tai Fook Gold Store located in Hongde Road, Henan, Guangzhou. The reason why the signboard is in the format of "Zhou XX" is because the founder's surname is Shunde, Guangdong. However, official website or other materials did not show why it was called "Dafu" ...
193 1 year, Chow Tai Fook moved to Macau to escape the war because of the Japanese invasion of China. Chow Tai Fook was still a small gold shop at that time. However, a key figure is about to go online. He is the son-in-law of the founder and future "jewel king" Zheng Yutong.
1940, Zheng Yutong came to Chow Tai Fook in Macau to do odd jobs, and his boss Zhou Zhiyuan was his father's good friend. Three years later, she became a shopkeeper and married the boss's daughter Zhou (an interview said that her wife had actually been married for a long time, but she didn't tell him to let her son-in-law make progress).
1946, Zheng Yutong brought Chow Tai Fook to Hongkong. This is why everyone thinks Chow Tai Fook is a Hong Kong brand.
△ The two people in the middle are Zheng Yutong and his wife.
What really made Chow Tai Fook famous in the industry was the 9999 gold (that is, gold with a gold content of 99.99%) that Zheng Yutong vigorously promoted in 1956.
At that time, the purity of gold on the market was 99 gold (that is, the gold content was 99%), and many merchants would sell 94 and 95 gold as 99 gold.
Chow Tai Fook's 9999 gold can reach 300 yuan in pawn shops, while others can only reach 270~280 yuan. In this way, customers know that Chow Tai Fook's gold is of good quality, and Chow Tai Fook's good reputation and brand effect in gold jewelry stores are established.
Zhou Shengsheng
The storefront in Zhou Shengsheng is so long, and the painting style is still high.
Zhou Shengsheng is also a brand with a long history, which was founded in 1934. Coincidentally, the founder is also surnamed Zhou, called Zhou Fangpu. However, he is not related to Zhou Zhiyuan, the founder of Chow Tai Fook, because Zhou Fangpu is from Zhanjiang and Zhou Zhiyuan is from Shunde.
The brand name of "Zhou Shengsheng" is also very particular, which comes from "Endless Life" in the Book of Changes, and its artistic conception is quite beautiful.
Zhou Shengsheng also moved to Macau in 1938 to escape the war. As for why it is a Hong Kong brand now, because 194 1 founder's sons, Zhou Junling, Junlian and Ren Jun, inherited the Macau store and moved to Hong Kong to open a branch in 1948. Later, business got better and better, and the focus shifted to Hong Kong.
Later, Zhou Shengsheng won prizes in many jewelry design competitions, and her brand image became high-end.
Zhou Dasheng
The shops and trademarks in Zhou Dasheng look like this.
There is a saying that its predecessor was "Long Yang Business Firm", an elite jewelry wholesale enterprise founded by the Zhou family of overseas Chinese in Hong Kong on 1966.
In the early 1990s, Hong Kong Chow Tai Sang Jewellery Co., Ltd. was established as a joint venture with "Zhou's" company. However, this statement can no longer be found on the official website of Zhou Dasheng.
Now Zhou Dasheng official website, its brand history begins with 1999, which reads "1999 opens the first counter in Beijing Wangfujing Department Store". ...
Judging from the public information found by the Administration for Industry and Commerce, the predecessor of Chow Tai Sang Jewelry Co., Ltd. was also established on 1999. So the history of Zhou Dasheng can't compare with the first two brands ~
But at least one thing, the founder's surname is indeed Zhou ~, but the reason why he is called "Sheng Da" can't be found. Some netizens said that Mackenzie is similar.
Although the history is not long, Zhou Dasheng has made great efforts in marketing and invited Angelababy as the contemporary spokesperson.
Leofoo
The shops and trademarks in Leofoo are like this. Let's meet them.
And the explanation of the brand name of "Leofoo" in official website is well-founded:
Zhou: It means "complete and complete";
Six blessings: from the Book of Songs, that is, "the blessings of health, peace, harmony, wealth, morality and success".
Leofoo: It means "Six blessings are complete and happiness lasts for a long time".
Leofoo's brand history is also very short, from the perspective of official website, it was born in 2004.
There is one more detail. The founder is not surnamed Zhou, but surnamed Li.
So can celebrity spokesperson Leofoo, who is the "cool queen" Ada Choi.
Zhou baifu
Where's Zhou Baifu? There is such a style of painting in the shop.
Zhou Baifu official website said that Hong Kong Zhou Baifu Jewelry Group Trading Company was established in 2000 and entered the mainland market in 2005.
However, it was in 2005 that a company named "Hong Kong Zhoubaifu" was first found in the integrated information system of the Hong Kong Companies Registry.
However, the statement that official website Shangdong Zhoubaifu Jewelry Co., Ltd. was established on 20 10 is consistent with the record of the Industrial and Commercial Bureau.
As for why it is called "Zhou Baifu", official website did not give an explanation. Its founder is not surnamed Zhou, but surnamed Ye. However, Zhou Baifu's current spokesperson's surname is Zhou ~ Kathy CHAU, which was often seen when he was a child.
Leofoo sued Zhou Baifu for trademark infringement when searching for information.
In this lawsuit, Zhou Baifu did not show weakness and responded that Leofoo was a fake Chow Tai Fook. ...
Zhou Jinsheng
The painting style in Zhou Jinsheng's shop is like this. If you look closely, you will find that Zhou Jinsheng and Zhou Shengsheng use the same font.
Its brand history is not long. Zhou Jinsheng said in official website that he entered the mainland in the early 1990s.
However, the brand history of the same official website shows that Zhou Jinsheng officially settled in Chinese mainland in 2005. It was a blank before.
As a brand that looks very powerful, Zhou Jinsheng not only has star A Duo as the image spokesperson;
Also sponsored the tenth anniversary concert of Zuo Linyou Li;
However, I still can't find the brand name meaning of "Zhou Jinsheng" …
Zhou Fusheng
Shops and trademarks in Zhou Fusheng are like this. Compared with previous brands, Zhou Fusheng's logo has its own characteristics: English letters are obvious.
Zhou Fusheng's brand history is very short. Although it started with 1948 in official website, you will find in the fifth paragraph that Zhou Fusheng is "at the beginning of this century, through his unremitting efforts, Zheng Zhibin opened the first jewelry store with the skills he learned, and registered the" Zhou Fusheng "brand in Hongkong, Taiwan Province Province and Chinese mainland successively". ...
However, according to the public information found by Zhejiang Industrial and Commercial Bureau, Zhou Fusheng was established in 2009. Zheng Zhibin in the brand story is a shareholder of this company, not surnamed Zhou. The legal representative is not surnamed Zhou.
Fortunately, Zhou Fusheng and official website gave the naming meaning of "Zhou Fusheng":
The significance lies in Zhou: "Faithfulness is the week", always telling yourself to be faithful, and "longevity" means praying for all beings.
Zhou Dajin
This is the style of painting in the shops in Zhou Dajin.
As a symbol of brand strength, Zhou Dajin also has celebrity spokesperson Zhang Ting.
Official website in Zhou Dajin shows that the parent company is Millennium Star Jewelry Co., Ltd. and Zhou Dajin is its brand. As for why it is called Zhou Dajin, there is no explanation. ...
In short, the company is not a long adult, and the Millennium Star only appeared in 2000. Zhou Dajin should be a little late.
After reading a large circle of gold ornaments called Zhou XX, in the news that Leofoo and Zhou Baifu tore X, a consumer's words may give the answer: "Since Chow Tai Fook is good, the brother surnamed Zhou should not be much different."
Lao Wang talks about Cui Lao Wang, the founder of Yunnan Ai Cui Jewelry, who has been obsessed with jade all his life.
If you like jade, please add personal WeChat: feicui8 1 1 (Effie Ai Cui Jewelry). WeChat official account: fczbzs (Jade Jewelry Knowledge)
(Content from business model /bfaner)