Miss Cai Zifen, runner-up of "Flower City Beauty", signed a contract as a brand image spokesperson to implement the national development strategy. Put forward a new marketing strategy of "zero risk joining".
Set up a flagship store in Nanchang, Jiangxi, with a business area of more than 300 square meters, which has played a good leading role in the Jiangxi market.
Become a member of Shanghai Diamond Exchange.
Become a strategic partner of "wedding diamond ornaments" of De Beers DTC diamond promotion center.
Zall has more than 300 franchise stores all over the country. The company's headquarters moved to a new location to promote the reform of the management system.
Introduce ISO900 1:2000: 2000 quality management system. Once again, it became a strategic partner of De Beers DTC Diamond Promotion Center, and comprehensively promoted the international quality diamonds of "8 hearts and 8 arrows, 16 hearts 16 arrows".
Hong Kong movie star and TVB played the role of Miss Charmaine Sheh, Hua Dan, and became the spokesperson of the latest brand image of Hong Kong Zall Jewelry. Set up Nanchang office.
Register the new high-end product series of "Happiness Ring". The "Picturesque" series of diamond ornaments tailored for Miss Charmaine Sheh received enthusiastic response in the market.
Zall has more than 420 franchise stores all over the country.
Zall Jewelry's brand-new VI system was unveiled, and the terminal brand image was upgraded in an all-round way. The global headquarters building of Zall Jewelry, located in Panyu, Guangzhou, the "World Jewelry Center", was completed and put into use.
Beijing branch and Hunan office have been established and put into operation. Zall Jewelry and Decheng Gold reached a strategic partnership of gold products.
Zall Jewelry was selected as the 7th "Top 500 Asian Brands", ranking 487th.
Miss Fish Leong, the "Queen of Love Songs", signed a contract to become the spokesperson for the new brand image of Zall Jewelry.