Daren Live is the only live shopping guide product of Taobao Tmall. You can shoot videos in advance, upload them in the background, or broadcast them directly on Taobao Live Channel to share your life or the latest beauty matching tips in real time. If the seller wants to apply for Taobao live broadcast, he needs to meet the permissions:

1, enter Taobao Daren, fill in the information binding account, and confirm your specialty and category.

2. Become a big V talent, publish more than 5 articles, the number of fans exceeds 100, and the content quality score exceeds 20 points.

3. In order to obtain the right of live channel, at least one video content must be released in accordance with the video release specification.