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How do jewelry merchants choose varieties?
People in life, especially some female friends, like to buy some gold jewelry or jade jewelry to wear.

It not only plays a decorative role, but also shows its noble identity and quality.

If you step into the door of a jewelry store, you will find that most jewelry stores on the market are selling gold and silver ornaments, diamonds, jade bracelets, colorful treasures and other products.

Facing the salesman's golden words, coupled with the design of various speech routines, coupled with on-site marketing activities, all attract your desire to buy.

Jewelry sales scene

But in the jewelry store, are all kinds of gold and silver jewelry dazzling you and don't know what to buy? If you are not careful, you are afraid of being hollowed out by black-hearted businessmen.

Before buying these jewels, you must learn some knowledge in this respect, so that you will not be caught in a dilemma when buying them.

(1) the gold in the jewelry store in the market. There are roughly three kinds. A. pure gold. Bk gold. C. lottery gold.

Pure gold is 99.99% gold. Gold jewelry. K gold generally refers to gold ornaments with a gold content below 23k. Colored gold is an alloy of various precious metals and gold.

Jewelry sales scene

The author thinks that it should be pure gold -K gold-lottery gold according to the value preservation.

(2) Diamonds, the main component of diamonds is carbon, and its content is 96% to 99.9%. It is the only gem whose crystal structure consists of one element, also called diamond, and its texture is hard.

Diamonds are carbon, which is converted into diamonds at a high temperature of 2000 degrees Celsius and an atmospheric pressure of 50000.

Diamonds currently on the market are divided into synthetic diamonds and natural diamonds. When you buy it, you mainly look at its cutting, color, size and fire color.

Nowadays, most young people buy diamonds when they get married, because they all think that diamonds symbolize pure love.

A. pure and transparent diamonds represent pure and selfless love.

B. diamonds are hard and eternal, which means loyalty and commitment to eternal marriage.

C. Precious and rare diamonds represent noble status and status.

The author thinks that diamond is not as valuable as imagined, it is just a hard stone, but the marketing strategy is successful. There is a saying in the industry that diamonds are cut in half when they are sold, and everyone should know how to bargain.

(3) Jade, as the saying goes, jewelry is valuable and jade is priceless. The value of this jade has a lot to do with its variety, origin and quality. We can't evaluate without seeing the specific object, mainly depending on whether consumers like it or not, so I won't go into details here.

The author thinks that most jadeites in the market are overpriced and shoddy, so it is not recommended to buy them in non-producing areas.

(4) Choi Bao mainly refers to all kinds of ornaments made in colored gems. Ruby, sapphire, crystal stone, garnet, obsidian and so on.

Jewelry sales scene

I think the decorations made by these products are very beautiful, so it is good to buy cheap ones as appropriate, and the expensive ones are pits.

The author has several years of experience in jewelry sales, jewelry sales is a profiteering industry, and the industry risk is much higher than other industries. Pay attention to your spending power when buying in life, just be appropriate.