Martin margiela, a well-known but extremely low-key person in the fashion world, has never been seen in public, and some even suspect that he is a virtual character. However, various speculations did not stop Maison Margiela, the brand he founded, from standing at the high point of fashion. "I hope that the audience will praise the design of clothing with the most authentic feelings before they realize who is the designer. This brand has no obvious logo, only a mysterious square white label, which is not surprising, which has aroused the curiosity of 23 global fashion lovers.

Designer martin margiela founded Majila Fashion House (formerly known as martin margiela Fashion House) on 1988. His anti-fashion and strong deconstruction aesthetics are his unbeaten highlights. However, back to the origin of martin margiela and fashion, my grandmother explained the process carefully every time she sewed clothes, which made him inadvertently curious. Time flies, the brand debuted in the spring and summer of 1989, and the collocation of pure white pleated clothing and split shoes is still fresh in my memory. Martin margiela's creation is different from ordinary masterpieces, and she is good at adding silence aesthetics to deconstruction. Any recycled different materials can be imaginative, avant-garde and break all restrictions.

Of course, the brand's "lowest key" move is the mysterious square white label. Martin margiela hopes that his clothes have no conspicuous brand Logo, and blank is the biggest imagination space. So he sewed the label around with white thread, and decided whether it was exposed to the clothes according to the technique, plus the number arrangement of "0-23", representing different branches. For example, No.6 is the most famous branch of MM6 women's life, and 12 is the brand's first jewelry series. Its intention is to let people who own a single item tear it off at will and really become their own clothes, which coincides with the mystery of designer martin margiela himself.

Besides the white label, white is the source of life. Martin margiela once said, "White means a weak force. Not only do employees wear white robes like laboratory uniforms and stand in his studio, regardless of gender, status and skin color, everyone is a unified and distinct existence, and martin margiela is undoubtedly the originator of "slow fashion".

Maison Margiela wants to make the brand invisible. She has never made a high-profile appearance in front of the media, and even secretly sat in the audience of the show to watch the show, becoming an "invisible person" in the fashion world. However, with the rapid evolution of fashion, she finally left her painstaking management in 2008. He believes that the "fast, beautiful and new" fashion has consumed the creative power, but in any case, the most mysterious and talented designers in the fashion industry will not change.

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