1. Different geographical locations: Wanfu Jewelry Pedestrian Street Store is located in Linyi City, Shandong Province, and Luo Zhuang Wanfu Jewelry is located in Luo Zhuang City, Linyi City, Shandong Province, with different geographical locations.

2. Different business scale: Wanfu Jewelry Pedestrian Street Store and Luo Zhuang Wanfu Jewelry Store are different in store scale, number of employees and business varieties.

3. Different product categories: Due to market demand, geographical differences, brand positioning and other factors, the product categories of the two stores are different.