Art design major (environmental art design direction) (art category) (four years undergraduate) Professional introduction: This major trains students who meet the needs of socialist modernization, develop morally, intellectually, physically and aesthetically in an all-round way, have the basic theoretical and practical knowledge required by environmental art design direction, have the ability to independently carry out interior design and landscape design, and can engage in design, teaching and management in architectural design institutes, interior design companies, environmental art design companies and related fields. Main courses: art, AUTOCAD, 3DMAX, design foundation, architectural design and principle, interior design and principle, landscape design and principle, architectural decoration structure and decorative materials, architectural structure introduction, architectural history, decorative art, furniture design, etc. Art design major (visual communication design direction) (art category) (undergraduate 4 years) Professional introduction: This major trains students who meet the needs of socialist modernization, have all-round development in morality, intelligence, physique and beauty, have the basic theory and knowledge of visual communication design, can independently carry out product packaging design, advertising planning design, VI design, display design and web page design, and engage in design, teaching and management in the field of visual communication. Main courses: creative foundation, graphic creativity, introduction to visual communication design, design foundation, digital imaging technology, layout design, packaging design, advertising design (graphic and film), marketing, arts and crafts history, graphic terminal, VI design, multimedia technology, web design. Introduction to Gems and Materials Technology (4 years undergraduate): This major trains innovative and applied senior professionals who meet the needs of socialist modernization, have solid basic theoretical knowledge of this major, engage in jewelry appraisal, jewelry design, jewelry processing and jewelry marketing, and have certain scientific research capabilities. Main courses: creative foundation, jewelry design foundation, jewelry design, geological foundation of gemstones, crystal mineralogy and crystal optics, gemology, gem identification, diamonds and diamond classification, gem processing technology, jewelry making, jewelry design software, etc. Advertising design and production major (art) (3-year junior college) Professional introduction: This major trains advertising planning, creativity, management and creative design talents with all-round development in morality, intelligence, physique and beauty and divergent thinking ability. Graduates should have the basic knowledge and skills of advertising planning, creativity, customer management, design and production, be able to carry out CIS planning and POP planning and design, and be skilled in using computers for advertising graphic design and three-dimensional animation design and production. After graduation, I can engage in advertising planning, advertising creativity, advertising investigation, advertiser management, advertising design and production, media investigation and media planning in advertising companies, industrial and commercial enterprises, media and other enterprises and institutions. Main courses: three components, advertising photography, public relations, communication, aesthetics, marketing, introduction to advertising, advertising psychology, advertising copywriting, advertising investigation, advertising planning creativity, advertising laws and regulations, advertiser service and management, computer graphic design, CIS planning and design, POP advertising planning and design, display planning and design, window design, packaging design, computer animation production, etc. Main Certificates: Shanghai University Computer Grade (Grade I/II) Certificate, National College English (Grade IV/VI) Certificate, International Commercial Art Designer Professional Qualification Certificate (ICAD), Advertising Professional Technical Post Qualification Certificate (Intermediate) Certificate, 3D Animator Certificate. Introduction of Film and Television Animation Specialty (Film and Television Art and Animation Direction) (Art Category) (3-year junior college): This major trains high-tech applied talents who meet the needs of China's socialist modernization, have all-round development in morality, intelligence, physique and beauty, have basic theoretical knowledge of animation design, animation thinking, animation production skills and certain independent design ability, and can engage in the production planning and design of film and television animation, media advertising, online games and entertainment products after graduation. Main courses: art (sketch and color), perspective, animation history, animation theory and techniques, original painting theory and techniques, lens design draft and lens template, nonlinear editing, 2D and 3D software, marketing, social practice, etc. Main Certificates: Shanghai University Computer Grade (Grade I/II) Certificate, National College English (Grade IV/VI) Certificate, Light Wave 3D Animation Certificate. Introduction of Jewelry Technology and Appraisal Specialty (3 years in junior college): This major cultivates advanced applied professionals who meet the needs of socialist modernization, have all-round development in morality, intelligence, physique and beauty, have the ability to use foreign languages and computers, have basic theories and professional skills in jewelry technology and jewelry, get basic training in jewelry design, production, appraisal and marketing, and have innovative spirit and practical ability. Main courses: gemology, gemology, diamond classification, gemological identification, jewelry making, fine arts, design basis, jewelry design, computer-aided jewelry design, etc. Main Certificates: Shanghai University Computer Grade (Grade I/II) Certificate, National College English (Grade IV/VI) Certificate, Gemstone Inspector (Intermediate/Advanced) Professional Qualification Certificate, Diamond Inspector (Intermediate/Advanced) Professional Qualification Certificate and Jewelry Designer (Intermediate/Advanced) Professional Qualification Certificate. Introduction of Urban Landscape Architecture (Landscape Design) major (3 years in junior college): This major aims at adapting to the needs of socialist modernization, with all-round development of morality, intelligence, physique and beauty. It has the basic theoretical knowledge of landscape architecture, the understanding of landscape architecture design principles, the general landscape architecture design ability, the basic principles and procedures of landscape green space planning and design, and the planning and design ability of green space, residential area and small and medium-sized parks after graduation. Main courses: fine arts, design basis, landscape architecture design, landscape planning and design, landscape engineering, computer-aided design, garden plant configuration, landscape budget and bidding, etc. Main Certificates: Shanghai University Computer Grade (Grade I/II) Certificate, National College English (Grade IV/VI) Certificate, and National Landscape Architect Professional Qualification Certificate. Introduction to Urban Landscape Architecture (Ornamental Horticulture) (3 years): This major is trained to meet the needs of socialist modernization, with all-round development of morality, intelligence, physique and aesthetics, with basic theoretical knowledge of landscape architecture, basic knowledge and skills of garden plant cultivation and maintenance, familiar with the basic modeling principles and methods of bonsai and flower arrangement, able to appreciate and evaluate bonsai and flower arrangement works, and effectively and reasonably use plants for indoor and outdoor greening arrangement. After graduation, I can engage in garden plant production management, green space conservation management, floral processing and other work in urban gardens and property management companies, and I can also engage in high-tech applied talents such as small indoor floral design in hotels and other related units. Main courses: fine arts, design basics, floral science, landscape dendrology, garden plant cultivation and conservation, flower application and design, flower arrangement art, bonsai science, etc. Main Certificates: Shanghai University Computer Grade (Grade I/II) Certificate, National College English (Grade IV/VI) Certificate, Floriculture Environment Designer.