First of all, from the product point of view, all the problems faced by salespeople are at three levels: price, quality, comfort and feeling. So you need to remember these three points. No matter what the problem is, the root of the problem can return to these three themes. The customer says the price is high, so you should convince the customer from the quality and experience. If customers mention quality problems, conquer customers from cost performance and after-sales, and so on.
Secondly, from the perspective of sales, I will tell you a FABE sales rule, which can be explained to consumers in four steps at any time. F-features are product features, such as environmental protection, power saving and long service life of household appliances. A-advantage is the relative advantage of products, such as being healthier and more durable than other brands. B-benefit is the benefit brought to customers, such as being beneficial to the health of the elderly and children and saving money. E-evidence, listing some evidences or data proofs of customers' purchasing experience, and showing consumers the positive product quality and price.