1998, after a year of development, Jin Xin jewelry has become the most popular jewelry brand in Luoyang.
1999, Jin Xin Jewelry has expanded from Luoyang Asia Jewelry Store to Luoyang Shanghai Market Pedestrian Street, which is the largest jewelry store in China, with an area of 3,000 square meters;
In 2000, after three years of development, Jin Xin Jewelry has become the most comprehensive and professional jewelry city in Luoyang.
200165438+February, the first chain store of Jin Xin jewelry, "Luoyang Luobai Jinxin Jewelry City", officially opened, successfully taking the first step in the development of chain enterprises;
In September, 2002, in order to open up the market, Jin Xin Jewelry went out of Luoyang. On September 15, "Pingdingshan Zhongyuan 200 Jin Xin Jewelry City" was grandly opened with flowers and applause.
From June 5438 to 10 in 2002, only one month later, the fourth chain store of Jin Xin jewelry "Xuchang Hongbao Jin Xin Jewelry City" was grandly opened.
65438+In February 2002, Jin Xin Jewelry entered Zhengzhou, the capital of Henan Province, and Jinboda Jin Xin Jewelry City opened, which not only seized the capital market of the Central Plains, but also heralded the beginning of a new round of confrontation in the jewelry industry of Greentown.
In April 2003, after half a year of steady development, Jinxin people ushered in the second year of development. In April 2003, the fifth chain store of Jin Xin Jewelry successfully entered Xinyang Jewelry Market.
From June 5438 to February 2003, Zhengzhou Friendship Jin Xin International Jewelry City, covering an area of 4,000 square meters, was born, which marked an important step in the strategic deployment of Jin Xin jewelry to occupy the Henan market.
In 2004, in order to show the brand culture, Jin Xin signed a contract with his close lover and rich for three years as the brand image spokesperson, becoming the first jewelry enterprise in Henan Province to use a well-known star as the spokesperson;
In 2005, the chain stores in Jin Xin were completely transformed, and all the chain stores were renovated twice, which enhanced their image and brand. World Gold Council, International Platinum Association, Hong Kong Golden Supreme, K Gold and other domestic and foreign jewelry brands have become strategic partners of Jin Xin.
In July 2006, Zhengzhou Friendship Jin Xin Jewelry City made a brilliant appearance with a brand-new international brand image after transformation and brand investment.
In May, 2007, Jin Xin Jewelry signed a strategic cooperation agreement with the World Gold Council, designating Jin Xin Jewelry as a strategic retail partner of Henan, and * * * promoting brand-new pure gold boutique gold jewelry products;
In September 2008, in order to publicize the concept of 16 Asian Games "Passionate Asian Games, Harmonious Asia", 16 Guangzhou Asian Games precious metal supplier Shenzhen Emerald Jewelry Co., Ltd. and Jin Xin Jewelry jointly hosted the launching ceremony of the Asian Games Auspicious Gold Henan to promote the Asian Games Auspicious Gold;
In 2009, in order to promote the implementation of Jin Xin famous jewelry brand strategy, strengthen brand supervision and management, standardize the use of Jin Xin VI logo, adjust the company's brand logo and use it according to the new logo. Enhance the market competitiveness of Jin Xin jewelry and improve the brand awareness of Jin Xin jewelry;
20 10 in may, Jin Xin jewelry and international platinum association released the fashion trend of 20 10 platinum jewelry, and the model performed platinum fashion jewelry including my platinum "feelings" series on the spot, bringing more platinum jewelry that meets the needs of consumers.
20 1 1 In July, Dashang Group, a leading jewelry department store in Jin Xin, held a press conference on the signing of the strategic cooperation of Dashang Zheng Hong and Jin Xin jewelry at Sofitel Zhengzhou Hotel. Jin Xin jewelry entered Dashang Zheng Hong Store with an area of 8,000 square meters, which opened a new mode and new idea of business competition and attracted great attention from all walks of life.
20111February, 1500 m2 high-end jade club Jin Xin Jewelry Cuizuan Palace opened.
20/KLOC-April/February, Jin Xin Jewelry Zheng Hong Store, the largest jewelry shopping mall in Henan, officially opened with an area of 8,000 square meters. With the business philosophy of "specialization, scale and characteristics", a new development model of jewelry industry with a new concept of one-stop, experience and jewelry consumption will be fully opened.
20 12 On May 30th, Jin Xin Jewelry, Henan Charity Federation, Henan Federation for Helping the Disabled and Helping the Poor, and Henan Jin Xin Love Education Foundation jointly launched the "Golden Seed Love Project", and Jin Xin Jewelry took out 100 kg of gold (worth more than 40 million) to participate in public welfare undertakings. Families with children under the age of 18 who donate more than 100 yuan to the Henan Charity Federation in the name of their children can get the 1 g gold "golden seed" donated by Jin Xin Jewelry for free, so that love can accompany their children to grow up and charity can blossom and bear fruit in society.
20 12 July, Jin Xin Jewelry once again made a big trade move in Henan. Jin Xin Jewelry signed a strategic cooperation agreement with Hong Kong Dixintong Group, and incorporated the 6,200-square-meter Dixintong Century Plaza in Kaifeng into the development map.
2065438+In August, 2002, Jin Xin donated RMB/kloc-0.5 million to help poor college students in Luoyang. Join hands with CCB to start the "jewelry installment purchase" 0 handling fee.
2065438+September 2002, Jin Xin Jewelry cooperated with Dolome Group, a world-renowned diamond supplier, to present Swan89 cut luxury diamonds to Henan consumers for the first time, leading the fashion trend of jewelry.
20 12 10, Jin Xin Jewelry signed a strategic cooperation agreement with Dashang Group and Xinyang Yaxing Group, which enabled Jin Xin Jewelry to integrate superior resources, open up a new situation of equal and mutually beneficial cooperation, create a new mode of business cooperation and open up new ideas for the development of jewelry industry.
20 12, 165438+ 10, Jin Xin jewelry celebrated its 15 anniversary. 165438+ 10, the 5th anniversary of Jin Xin Jewelry/kloc-0 will be grandly kicked off, and 39 chain stores in the province will start the celebration activities simultaneously to create the anniversary celebration with the strongest promotion.
February 20 13, the jewelry sales in Jin Xin rose sharply during the two festivals, which became a "blowout" sales trend.