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What is the purpose and significance of financial analysis and research in jewelry enterprises?
Objective: To evaluate the profitability of enterprises and compare their performance with industry standards. Significance: Provide basis for business decision-making and set financial targets and indicators.

1. Assessing the profitability of enterprises: Financial analysis helps to assess the profitability of jewelry enterprises. By analyzing the financial statements of enterprises, decision makers can evaluate the profitability of enterprises.

2. Comparing performance with industry standards: Financial analysis can be used to compare the performance of jewelry enterprises with industry standards. By comparing the financial indicators of enterprises with the industry average, we can understand the relative performance of enterprises in key aspects.

3. Provide basis for business decision-making: Financial analysis can provide important basis for business decision-making of jewelry enterprises. Through the analysis of financial statements and financial indicators, we can understand the financial situation of enterprises.

4. Set financial goals and targets: Financial analysis can help jewelry enterprises set financial goals and targets. By analyzing financial statements and goal setting, the profitability of an enterprise can be determined.