1. Check the seller's reputation: In Taobao live broadcast, the seller with high reputation will provide genuine products. When choosing a seller, you can check its reputation score, favorable rate, seller's service attitude and other information to judge the seller's reputation.

2. Check the product descriptions and pictures: When choosing a product, you can read the product descriptions and pictures carefully to understand the specific information of the product. If the product description is too simple or there are obvious errors, or the product picture is blurred, then the product is a fake.