The membership card is a prepaid stored value card. The higher the deposit, the greater the discount when spending. The price of a single facial beauty in a high-end beauty chain is 480 yuan. After saving 10 thousand yuan to become a member, the consumer price can be half cheaper every time. So basically all customers have applied for membership cards.
Because beauty salons have no property and belong to light asset management, it is difficult to obtain loans from banks, and they are not favored by trusts, funds, venture capital and other capitals. Beauty salons expand their business by joining, and use the amount prepaid by consumers to expand, making ends meet, leaving great risks and hidden dangers.
Beauty salons often use membership cards to bind consumers, create various consumption traps such as price increase, forced promotion and refusal of refund, and infringe on consumers' rights and interests. According to the materials provided by China Consumers Association, the number of complaints about prepaid card consumption received by local consumer associations continues to rise.
Beauty becomes ugly.
Beauty includes medical beauty and life beauty. There is basically no entry threshold for life beauty, and it can only undertake daily skin care, cosmetic modification and image design. Medical beauty is the so-called invasive plastic surgery, including double eyelid plasty, prosthesis implantation, medicine and surgery to lose weight. Both of them have different requirements in technical standards and management.
According to the Notice on Strengthening the Management of Beauty Service issued by the Ministry of Health in 2000, it is clearly stipulated that only medical institutions that have obtained the Practice License of Medical Institutions can carry out medical beauty, and the Ministry of Health has also put forward clear requirements for the qualifications of doctors in medical institutions.
Most beauty salons in the market can only provide life beauty, but almost all beauty salons can provide eyebrow lifting, pouch removal, double eyelid, lip augmentation, cheekbone filling, frontotemporal filling, nasolabial groove filling, mandibular lengthening, jaw muscle contraction, wrinkle removal, dimple shaping, autologous fat buttock augmentation, hymen repair, vaginal contraction and buttock augmentation.
Plastic surgery is first and foremost a medical act, which is no different from other operations. The risk of plastic surgery is a common medical operation risk, which must be implemented in professional anesthesiologists and life monitoring equipment, first-aid safety equipment and sterile space. "Even for trauma plastic surgery, anesthesia machines, oxygen cylinders, aspirators, infusion equipment and life monitors are indispensable, but beauty salons obviously do not have this ability."
Toxic drugs contain huge profits.
Ogilvy, the scientific name of polyacrylamide hydrogel, will decompose into highly toxic substances after being injected into human body. The World Health Organization has listed this substance as one of the suspected carcinogens. On April 30, 2006, the State Food and Drug Administration revoked Ogilvy's medical device registration certificate and completely stopped its production, sale and use.
In fact, there are only three kinds of injection materials approved by the State Administration of Medical Supplies: hyaluronic acid, collagen and botulinum toxin. Take hyaluronic acid as an example, there are only four brands approved by China Food and Drug Administration: imported restylane, Korean YVOIRE, domestic Yimei and Runbaiyan.
"These drugs are only allowed to be sold to regular plastic surgery institutions, and the management is extremely strict. Beauty salons can't buy regular products at all. The hyaluronic acid they use is basically fake, and the cost is only 100 yuan. The effect can be imagined. Some more unscrupulous beauty salons will use Ogilvy at a lower price. " Ye said.
Similarly, botulinum toxin, the so-called face-lifting needle, is only a small needle, but the risk is not small. Botulinum toxin is a highly toxic drug. Only 1mg can kill 20,000 mice. If it reaches more than 2000 units at a time, it may cause death.
It is precisely because of the toxicity of botulinum toxin that the state has become more strict and cautious in its management. The purchase of botulinum toxin requires three certificates, namely, the Qualification Certificate of Medical Practitioner, the Practice License of Medical Institution and the Drug Business License, and can only be purchased and used after strict prescription restrictions.
However, in all beauty salons, beauty consultants say that face-lifting needles can be injected, and that "100% is safe". Some beauty salons claim to use imported products, and the price is as high as five or six thousand yuan. Some beauty salons also say that 500 yuan can slim your face. In fact, according to pharmaceutical experts, most of these products are produced in small workshops or laboratories, and the cost is low. However, these inferior products may have low purity and high impurity content, and their toxicity will increase, resulting in allergies, hypotension, facial paralysis and other side effects.
There are also some beauty salons that inject consumers with drugs that are not approved by the state in order to make huge profits. For example, in the past, a beauty salon injected a variety of growth factors, called growth peptides. In addition to beauty, this drug will stimulate the infinite growth of tissues and cause damage to the immune system. The illegal injection cost as much as 280 thousand yuan, and the huge profits were amazing.
There are also projects such as microcrystalline porcelain and stem cells recommended by beauty salons, which are expensive, but they are all unapproved illegal projects.
Many beauty salons often launch their own beauty brands, but these products are also tricky. Beauty salons' own products are basically OEM, or there is no production license. If so, many companies use a license provided by one manufacturer. The product quality is not guaranteed, and the product cost is only 8%- 10% of the sales price. "A product of 2,000 yuan often only needs about 80 yuan, and the cost hardly exceeds 10% of the sales price."