Generation Z is a buzzword that refers to a generation that is greatly influenced by the Internet. In a sense, Generation Z also refers to the younger generation, especially those born after 1995.

You must know that at a time when all walks of life are focusing on rejuvenation, the automobile industry also attaches great importance to rejuvenating brands and strives to attract more young consumers. From the current point of view, the trend of younger automobile consumption is becoming more and more obvious, and various automobile brands and products must focus more attention on Generation Z. Following the pace of the market, Dongfeng Honda launched its first premium small car - LIFE. On the product side, first of all, its cute appearance is loved by the younger generation of consumers. Secondly, its flexible space and convenient configuration are very practical. The power end is more than enough for daily travel. Although it is not yet known exactly how much it will cost, as a car that young people just need, Dongfeng Honda LIFE will not put a lot of buying pressure on consumers.

How do you feel about using such a small car? The author had a beautiful encounter with Dongfeng Honda LIFE and drove it to visit the paradise of Dali.

Two models, there is a lot of interior space?

In fact, everyone is familiar with the exterior design of Dongfeng Honda LIFE. This is Honda’s dual-car strategy between Fit and Application on LIFE. The cute appearance of LIFE is indeed very popular. In some design details, such as the downward-pressing front hood, the front face has a good sense of diving speed, the black background + ring-shaped LED daytime running lights are bright, and there are a lot of The black kit is matched with 16-inch aluminum alloy wheels to give the vehicle a sporty feel.

In order to meet the needs of young consumers, LIFE*** has launched two models: SPORT version and CROSS version. The former has a body size of 4109x1694x1537mm, a wheelbase of 2530mm, and the detailed design emphasizes sportiness; the latter has a body size of 4111x1725x1567mm, wheelbase 2531mm, higher ground clearance and the application of luggage rack improve the overall practicality of the vehicle and emphasize the crossover style.

In the interior, LIFE adopts a trendy two-color personality combination, which is also an element that expresses youth. It is worth mentioning that LIFE also adopts a double A-pillar design to maximize the visibility ahead and reduce blind spots to ensure driving safety.

Although it is a small car, LIFE has a spacious seating space. Even if four big men sit in the car, they will not feel crowded. This is attributed to Honda's "MM Concept". In particular, the addition of the second row of magic seats allows LIFE to realize the flexibility of storage space. Even if you drive long distances, you can still hold a lot of luggage.

1.5L+CVT powertrain, efficient and economical

In fact, everyone should be familiar with this engine. When paired with a small car like LIFE, it is said to have It’s not an exaggeration to say that it has good explosive power, and the same was true during the actual test drive. It’s just that in the face of Dali’s “wind, flowers, snow and moon”, we mostly drove lightly and slowly to enjoy the driving process. Because it is matched with a CVT gearbox, the smooth driving of the vehicle is self-evident.

As far as book data is concerned, the maximum power of this powertrain is 96kW/6600rpm, and the maximum torque is 155?N·m?/4600rpm. It not only has a relatively high-performance driving experience, but also takes into account certain The fuel economy of this car is 5.6L/100km. For the younger generation of users, this can be considered an easy-to-support model, at least it will not be too burdensome in terms of energy consumption costs.

In terms of control, due to the relatively small body, the control is very flexible; at the same time, LIFE uses front MacPherson independent suspension and rear torsion beam non-independent suspension. Through low friction technology, the front and rear suspensions work in perfect harmony. , the vehicle handles subtle vibrations well when passing through uneven roads, which increases driving comfort to a certain extent.

The configuration pays attention to intelligent interconnection and practicality.

To be precise, LIFE is targeting Generation Z consumers, so its configuration must have Internet elements. During this test drive, the author experienced its interconnection system.

First of all, LIFE is equipped with a 7-inch LCD instrument + 8-inch DA smart screen interconnection system, which supports radio, music playback, Bluetooth phone, CarLife and other functions. Although it is not luxurious, it is practical enough. . In addition, cruise control and one-button start also bring great convenience to driving LIFE.

In terms of safety, the first is intelligent safety. The Honda SENSING safety super-sensing system equipped with LIFE integrates ACC active cruise control, CMBS collision mitigation braking, LKAS lane keeping assist, RDM lane departure suppression, etc. Many functions. The addition of these functions indeed makes driving LIFE more convenient and practical.

In terms of passive safety, all LIFE series are equipped with 6 airbags as standard, including main and passenger airbags, main and passenger side airbags and front and rear through-type side curtain airbags, plus high-strength steel front impact protection Beams and rear steel anti-collision beams allow users to have more confidence when driving LIFE.

Written at the end

Even if the brand power is put aside, the LIFE product itself is very competitive in small cars. One of the reasons is that it has quite good practicality. . Although consumption upgrading is the current trend, this does not hinder LIFE's competitiveness. Among models of the same class, it may be because of this consumption trend that more consumers who have the desire to upgrade will gather around them.

Laifujiang will understand the sophistication of young people better. On December 15th, Dongfeng Honda LIFE will be launched. In a sense, this is a year-end gift for young consumers, because LIFE has practicality, sophistication, and romance.

This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.