I was chatting with my friends in the group at work today. One of my friends is currently returning from Shanghai to Wuhan to apply for an SEO job. He talked about the experiences he encountered in recent interviews. Qi_The interviewers asked us all kinds of professional and non-professional questions, so we all fell silent

Among these many questions, I, a novice who just started on the SEO road, didn’t know how to deal with them, and Many of these questions are situations I have never thought of encountering in the exam

The content of the topic mainly revolves around the current treatment in Wuhan SEO industry and various issues mentioned by the interviewer< /p>

In terms of salary, the current salary of Wuhan SEO specialists is about 3K plus some subsidies, and senior practitioners with better optimization skills are also in the 3K range.

The usual salary standards in the SEO industry , mostly based on the local consumption level, SEO industry recognition (that is, whether the company pays attention to online marketing), personal technical level, etc.

In terms of technology, my friends don’t know much about bidding promotion. , but there is no problem in optimizing the entire site. His ability and experience are not comparable to mine

However, I applied for multiple companies, but in the end I still couldn't jump the 3K hurdle.

In today’s society, wages are neither high nor low, and they are always hovering in the middle.

If wages vary from person to person, how big a job can you get based on your ability? Everyone can accept this statement

Putting aside the treatment

The questions mentioned by candidates from these companies are all kinds of and very comprehensive, so comprehensive that it makes me and my little My friends were all shocked

As my friends said, almost all the interviewers in the companies I interviewed mentioned professional aspects, many of which were relatively difficult

For example, when everything is OK on a website, why is it blocked? What would you do in this situation? (ps: Everything is OK, so why is it blocked? There must be something wrong somewhere)

What will you do if you take over our website, and how will the website create value for the company? In addition to traditional optimization methods, what better way do you have to promote it? We are now going to conduct a marketing campaign for the market. , if you join our team, what work will you do? How to maximize the effect? ??What are the specific steps? We are an e-commerce website and do not have so much content to update for you, so how can you optimize it? Can you Will it bring a lot of traffic to the website through Weibo and WeChat to increase its popularity? Etc., etc., including issues related to SEM operations

About the website being K, how to optimize the e-commerce site, these are the responsibility of SEO This should be the work of optimization personnel.

Nah, isn’t the job of SEO aimed at optimizing the website? When did marketing and SEM become the responsibility of SEO personnel? This is not the case at all. Are they in the same system? Just like Brother Fu Fang said, this friend was deceived by the interviewer. These companies are just looking for full-time nannies

Although it is unfair, many of these jobs are not small ones. The scope of responsibilities of SEO personnel, but the fact is that if you don’t know these things mentioned by the interviewer, you will obviously be judged as not qualified for the job. Even if you are hired, you will use these as an excuse to squeeze the salary to death< /p>

Struggled in a life-and-death situation, my friend said today that in addition to continuing the work of SEO at this stage, he will advance to other related careers--(This is also the root cause of the transformation of many webmasters. ) From these points, it can be seen that the work of SEO is no longer as simple as I thought before. It is only optimized for the website. There is no value in specializing in SEO alone.

What recruitment companies now require more is In addition to having excellent SEO capabilities, you must also be able to handle paid promotion and multi-channel promotion such as Weibo and WeChat, and you must also have sufficient capabilities in marketing

Let me ask, these standards are based on the current standards of most practitioners How many SEO workers can meet the standards of these companies? They are complete vampires. They pay low wages, but want us to do all marketing-related things alone. This makes us miserable.

Summary: Whether it is SEO, SEM, WeChat, or Weibo, they are just a type of Internet marketing, and their purpose is to increase traffic entrances (don’t dare to plagiarize, this sentence is said by the master)

Now SEO alone takes up all my time, let alone taking the time and energy to master other marketing methods

It would be difficult to take everything into consideration To be proficient, all I can do is to make the existing methods more precise and mature, and then transfer my energy to other methods

But it is a fact that SEO wages are low. I believe that the vast majority of SEOers It is normal for us to stay up late and work hard every day. Compared with our efforts, the results are far from ideal

Perhaps when SEO technology becomes more advanced and our thinking becomes more mature, we will be like those before. Everyone chooses to transform or change careers! Article source: /heibanbao/