Plastic surgery has developed rapidly in China in recent years. According to the data disclosed in the "In-depth Research and Investment Strategic Planning Analysis Report on China's Beauty Institution Industry" released by the Qianzhan Industry Research Institute, the scale of my country's plastic surgery revenue in 2012 was 287 It was about 33 billion yuan in 2013, and the industry scale has grown significantly. It is estimated that by 2016, the number of people undergoing plastic surgery in my country will reach 8.5 million, and based on a per capita consumption level of 8,000 yuan, the market size will reach 68 billion yuan.

The rapid development of the domestic plastic surgery and beauty industry is closely related to the impact of Korean culture, but more importantly, the continuous improvement of consumption levels. As a leader in the domestic plastic surgery industry, South Korea has also attracted many Chinese people to go to South Korea to reshape their beauty, especially celebrities. They can not only get their wishes fulfilled, but also avoid the domestic paparazzi, killing two birds with one stone. According to data released by South Korea, in 2012, China surpassed the United States and became the country with the largest number of people going to South Korea for plastic surgery. Among all foreign patients, 63% were Chinese. Moreover, Chinese patients often undergo full-body plastic surgery, and the cost of such surgery is as high as 50 million to 100 million won (approximately 270,000 to 540,000 yuan), which means their spending power is astonishing. This also reflects from the side that the Chinese people have strong consumption power for plastic surgery.