1, mass media has shaped the aesthetic orientation of contemporary people.

What image the mass media advocates will strengthen a certain image. On the one hand, taking commercial advertisements on TV as an example, we can easily find that there are a lot of female role stereotypes or female stereotypes in advertisements. Most advertisements show young and beautiful women, and suggest to advertisers that as women, their value lies in beauty and youth; As a man, you should choose such a beautiful woman. On the other hand, many newspapers and magazines, huge posters on the street, etc. They all use a lot of images of handsome men and beautiful women. Moreover, the popularity of the Internet has also had a significant impact on people's way of thinking and behavior. Shaped the contemporary aesthetic orientation.

2. The exemplary role of celebrity cosmetic surgery for the public.

As public figures, the words and deeds of film and television stars, including clothing, dressing up and even looks, have become the objects of imitation by people, especially teenagers. Many plastic surgery hospitals attach photos of idols to their websites for personal reference, and many beauty seekers hold photos of a star and specify that they should be like that. Fan Bingbing's face, Kelly Chen's eyes and angelababy's chin are all very popular models.

3. In the era of looking at faces, high face value means more "rights" and "opportunities".

It's no secret to judge a book by its cover. Economists have long been aware of the phenomenon of "beauty premium"-people tend to think that beautiful people are superior in all aspects. Daniel Hammermesh, an American economist, has studied the economics of beauty for a long time and concluded that the average salary of a handsome guy is 5% higher than that of ordinary people, while that of a beautiful woman is 4% higher.

4. Psychological pursuit of beauty.

The American Society of Aesthetic Plastic Surgery (ASAPS) surveyed 70 women after plastic surgery. The results show that 95% people feel psychologically satisfied after plastic surgery, and 8 1% people admit that the quality of sexual life has been improved. Tolstoy wrote in the trilogy "Childhood, Adolescence, Youth": "I often fall into despair unconsciously, feeling that the world will not give happiness to such an ugly person: the nose is so wide, the lips are so thick, the eyes are very small, and it is still gray. What can affect a person's future more than appearance? Nothing can determine whether a person is cute or disgusting more than appearance. " A writer has an insight into people's natural psychological needs for beauty. If he can suffer a little bit from the flesh and pay a certain amount of money, he can get psychological satisfaction. Why not?