Rich practical experience. In the process of dealing with customers, consultants should make a correct evaluation of the problems existing in customers and the resources of the other party, and then provide appropriate and effective solutions and promotion plans for the other party on this basis, which can help the other party to implement them effectively. These are inseparable from the rich practical experience accumulated by consultants in order to make a correct evaluation and provide solutions. Otherwise, the general theory on paper will hardly bring substantial help to the other party. It's like a doctor treating a patient. If the doctor does not have rich clinical experience, it is difficult to make a correct judgment on the patient's condition and provide an effective treatment plan. This is why patients prefer to find doctors with low academic qualifications but rich clinical experience, rather than doctors who have just graduated from medical school and have no clinical experience to treat themselves. Therefore, excellent consultants often enter the consulting industry after long-term experience in enterprises, and such consultants are often more popular with enterprises and other customers. A solid theoretical foundation. Theory is generally the crystallization of experience and wisdom, and it is a summary based on practice. As an excellent consultant, we should strengthen the study of theoretical knowledge, establish our own solid theoretical foundation, and guide our work practice through these advanced theories in our work. So specifically, from what aspects should an excellent consultant establish his solid theoretical foundation? In addition to mastering the necessary knowledge of consulting work, you need to broaden your own knowledge, including strategic theory, marketing theory, financial theory, human resources theory, enterprise management theory, administrative management theory and so on. The reason why excellent consultants need such extensive knowledge is that in many cases, customers' problems are systematic and multifaceted. In order to effectively solve their own problems, consultants need to look at the problems systematically and from multiple angles from the perspective of the other party's overall situation, and then propose targeted solutions. Simple head and foot treatment is not enough, because it is difficult to really solve each other's problems. Being able to truly view and solve problems systematically and from multiple angles depends not only on the problem itself, but also on the need for consultants to seek theoretical support in other aspects, to be considerate and responsible for customers. As an excellent consultant, we should always adhere to the attitude of thinking for customers and being responsible, because only in this way can the consultant really enter the working state, seriously study the problems of customers, conduct in-depth research, and then put forward truly effective, objective and executable solutions for customers. On the contrary, an irresponsible consultant will be perfunctory at work, unable to find the real illness of the client, and then simply copy his own plan elsewhere. As long as he can fool the client, the plan will not be implemented. Not only can this not solve the customer's problem, but it may complicate the customer's problem and make the situation worse. It's like those irresponsible doctors who don't seriously diagnose patients and then can't prescribe the right medicine. As a result, not only can the patient's illness not be cured, but the patient's condition is even worse. Seeking truth from facts working attitude and way. The attitude and method of seeking truth from facts is that the consultant can proceed from the actual situation of the client, proceed from the objective situation, and work step by step according to a certain process, instead of simply relying on feelings and past experience to make judgments and conclusions easily. Although these principles are easy to understand, it is not easy to really do it. Many consultants are prone to make empirical mistakes. This is because, generally speaking, after serving different clients, consultants think that they have reached a certain height, and a lot of in-depth and meticulous work is unnecessary. Then, when serving customers, they may find that there are some similarities between current customers and former customers, and they will draw conclusions prematurely based on previous experience, and then work on this basis. If the initial conclusion is wrong, then the follow-up work will also be wrong. For example, a person's cough is a phenomenon, but it may be caused by pneumonia or a cold, or it may be a general dry cough. An excellent doctor will find the real cause according to these phenomena and then prescribe the right medicine. If an unrealistic doctor appears, if his last patient's cough is caused by a cold, then when he treats the next patient with the same cough, according to his experience, he will still treat the patient as a cold, but in fact, the patient's cough may not be caused by a cold, so the doctor will treat the patient who is not a cold in the same way. In this way, it is inevitable that his treatment of patients will not achieve the effect of rehabilitation, and may also lead to the deterioration of patients' condition. In fact, the same is true of consultants. Keep pace with the times. This is because with the rapid development of China's market economy, market competition is becoming more and more cruel, there are more and more new problems, the environment has changed greatly, the speed of knowledge updating is getting faster and faster, and various new theories, concepts and models are constantly emerging rapidly, which are profoundly affecting the present society and enterprises. As an excellent consultant, we should not only keep up with the pace of development and strengthen our ability to adapt to the new environment, but also keep up with the development trend in ideas and ideas and actively study and digest various new models and tools. Master and improve all kinds of core abilities. As an excellent consultant, you need to have various abilities, but the following abilities should be the core abilities. Learning ability. The necessity and importance of learning ability have been introduced above and will not be described too much. Communication skills. The importance of communication ability lies in that in the course of work, consultants always communicate with customers, including initial interview, investigation, diagnosis report, formation of mid-term corresponding plan and subsequent plan implementation, all of which require comprehensive, in-depth and repeated communication with the other party and relevant personnel. Communication has become an important daily work of consultants. Then the communication ability of the consultant will directly affect the work effect of the consultant. Therefore, if you want to be an excellent consultant, you need to constantly strengthen and exercise your communication skills, and learn and master various effective communication skills. Training ability. The importance of training ability lies in that after the corresponding work plan is formed, including the later implementation of the plan, the consultant should explain and train the relevant personnel of the client in detail like a professional trainer, so that the client can thoroughly understand the essence and key points of the plan and form a high degree of internal consistency, thus implementing the plan efficiently. At the same time, in order to strengthen the customer's understanding of the plan and facilitate the implementation of the plan, the consultant also needs to train and instill relevant knowledge and concepts in the customer. In addition, consultants should also master the skills and methods of how to carry out different forms and contents of training for different customers. Only through training, customers can truly understand the scheme and master the corresponding knowledge, customers can implement the scheme correctly and effectively, and the real function of the scheme can be brought into play. Writing ability. The importance of writing ability lies in that in normal work, consultants need to form corresponding plans for their clients in the form of words to carry out their work, and at the same time, they will communicate with their clients in written form. On the other hand, consultants should also prepare some professional articles and books such as training materials and summing up experience, which are inseparable from the writing ability of consultants. Therefore, the writing ability of consultants will directly restrict the development of consultants' working ability. Summarize the ability. The importance of summarizing ability lies in that many advanced theories, concepts and models are summarized and refined by excellent consultants in their long-term work practice. Therefore, excellent consultants should not only digest and absorb other people's theories, but also summarize and refine their accumulated experience and sentiment in their work to form something that can be spread, so as to share their experience with more people and promote the progress and perfection of various theories and models.