Look at Baidu's question and answer about opening a laundry or posting a bar. There are only two kinds. One is that the companies that join the laundry ask themselves and answer questions here, and even the answers are as attractive as making up stories. The second is that I really want to learn the methods and skills of opening a laundry through Baidu's platform. Even if I get real ideas, it is good for these friends who want to open a laundry to ask questions. However, many people are seriously misled by some franchisees under the misleading of Baidu's self-questioning and self-answering of countless franchisees. In view of these situations, Nan Ge summed up some questions that Baidu knew that newcomers wanted to open a shop, and made some concentrated answers for new friends' reference: If there are friends who need Nan Ge's help, you can find me in my Baidu user name.

First; What is the prospect of opening a laundry? Will it be eliminated?

Laundry is an industry, which is the same as eating, wearing, living and traveling. As long as people want to wear clothes, they all involve washing clothes, so there is no problem of being eliminated in the laundry industry. The laundry industry has a history of about 100 years in China, so it is an old industry. Nowadays, with the improvement of people's material life, clothes are becoming more and more high-grade and diversified, and people are increasingly pursuing a kind of leisure. When they get home, they are more willing to relax and give themselves more rest time. So more and more people will give their clothes to the laundry, and the laundry industry will only develop in a better and better direction. But at the same time, we must be soberly aware that if the laundry industry is really as good as the franchise company said, then it is guaranteed to make money. I believe that many super-large companies have started to set foot in the laundry industry. I don't think those laundry companies should join. Isn't it more profitable to open a laundry directly? If you can put yourself in the other person's shoes like this, you can understand that the reason why joining companies do this is to attract you to join their companies, so that they can sell at a high price. However, Nan Ge doesn't mean that you must deny joining the laundry company, but only reminds friends who want to enter the laundry industry not to think too simply. If you take Nan Ge's advice more, you can open a shop more rationally, instead of becoming a fat pig joining the board of directors of the company.

Second; Is it really profitable to open a laundry?

Since laundry is an industry, there is no problem of making money or not. The business results of different people in the same store are definitely different. As the old saying goes, there are no industries that don't make money, only people who don't make money. It can only be said that some people make money, some people don't, and some people not only don't make money, but also lose money. A business-oriented, thoughtful and well-positioned store can naturally make money. It is not enough to have enthusiasm and strength to invest in opening a shop. Don't think that you won't lose money by opening a laundry. This idea is very wrong. As long as someone tells you how to make money in this industry, you should carefully distinguish right from wrong, otherwise it will be easily misled by others. Running a laundry is investing in business. When you enter the market of laundry industry, the market economy will always be the survival of the fittest, which is the case in any industry. In every industry, some people make money and some people don't. It is especially important for friends who invest and start a business for the first time to remember.

Third; Is it risky to open a laundry?

When I opened a shop, I started doing business. Since it is linked to business, it must be related to laundry management, including hardware management, employee management, laundry technology, customer service attitude, store marketing and so on. If you just open a store and wait for customers to come to your door, the risk will be far greater than the boss taking the initiative to go out and pull business, actively engage in activities and improve the level of the store. The kind of boss thinks that the laundry is to buy equipment. As soon as the equipment is plugged in, the clothes will be washed automatically as soon as they are put in, and then ironed and handed over to the customers' friends. Here, I want to remind you that your understanding of the laundry industry has not reached 1%. Knowing that running a laundry is pure is the ideal state. In fact, running a laundry is far from being so simple and ideal.

Fourth; How much can you earn by opening a laundry in a year?

Many friends will ask, how much can you earn a year by opening a small laundry? Actually, it's still an old problem. Different people run the same industry, naturally there will be profits and losses. No one can say exactly how much money a small laundry can earn. But careful observation shows that some small laundries have been opened for many years, and many friends have opened such small laundries. As long as a small laundry is operated with care, there will always be a net profit of120,000 yuan a year, but it does not mean that all small laundries can make money. I have also seen small shops of 20-30 square meters, with an annual income of about100000. I heard that there are hundreds of thousands. Is it possible to make a lot of money by opening a big store, or is it guaranteed to make money? Absolutely not. It is very common that large stores open and close far more than small-scale laundries. The reason is: those who open big stores are generally blind to open stores, blindly listen to the deception of joining companies, blindly invest a lot of money, and are blind. After cooling down, they found that the real business was far from the ideal. When you wake up, it's too late. Therefore, to open a laundry, we must look at the amount of funds in our hands and make a budget according to the funds in our hands. For example, I only have100000 in my hand. Because I wanted to join, or I joined the company, I kept adding equipment, which led to borrowing money for additional investment, and I locked myself up after opening a shop. So don't think that as long as you open a laundry, you will definitely make money, just earn less and earn more.

Fifth; How many ways are there to open a laundry?

There are two ways to invest in laundry. The first way is divided into two ways. The first way is to invest in oil dry cleaning machine. The oil dry-cleaning machine we are talking about here refers to the split oil dry-cleaning machine. There are half sets of such equipment, namely, oil dry-cleaning machine, dryer, ironing three-piece set and ironing three-piece set (ironing table, iron and steam generator). This kind of investment generally belongs to the smallest package investment among franchise companies. On the basis of the above half set, a complete set of washing machines, conveying lines, balers, disinfection cabinets and computer clothes collection systems will be added, and generally 70,000-/kloc-0,000 will be invested in the company. The second type is tetrachloroethylene dry cleaning machine. The tetrachloroethylene dry cleaning we are talking about here refers to the fully enclosed and automatic tetrachloroethylene dry cleaning machine, that is, when it is put into use for the first time, it is enough to use the tetrachloroethylene dry cleaning machine instead of the petroleum dry cleaning machine. The lowest brand of tetrachloroethylene dry cleaning machine is about 50,000 to 60,000, and the lowest brand of a complete set is about 7 to10,000. Of course, the price of equipment has a great relationship with its brand, power, capacity, style, algebra, material, design and so on.

The second way is to run your own business and create your own laundry brand. This kind of investment is the most rational and economical way, and the effect is no different from joining. On the contrary, it will save about half of the cost than joining companies that invest in the same equipment and hardware. In fact, China had nothing to join at first. Equipment companies make their own equipment and teach people who buy equipment how to open stores. Later, after development, companies that make equipment specialize in making equipment. People who join the company specialize in joining, thus forming two independent systems. In fact, the equipment made by the equipment company is quite cheap. Only after the company packaged, joined and fooled, the price doubled. Therefore, joining is a tortuous route, while self-employment is a straight route.

Sixth; Do you make money by opening a laundry?

When I entered the consulting company, I saw a beautiful scene, as if I could see my own beauty immediately, and it was time to make a fortune. In fact, laundry is an industry, and there is no profiteering. Although the cost of laundry is relatively low and the profit is relatively high, at the same time, you should be soberly aware that the off-season of laundry takes up a lot of time, and the profit earned in the peak season is divided into off-season, so the laundry industry has become an ordinary industry, so investors. Usually, the way to join a company is to avoid the heavy weight, not to mention the weaknesses and defects of this industry. For example, the oil dry-cleaning machine only emphasizes that it will not wash clothes and is environmentally friendly, and does not mention the oil dry-cleaning machine. Poor cleanliness, high rework rate, high laundry cost, troublesome filtration of dry cleaning oil, unrecoverable dry cleaning oil, and air pollution caused by drying. However, joining the company and letting you join the laundry will only cost very low and make very high profits.

Seventh; Why is the oil dry cleaning machine environmentally friendly?

In this industry, don't listen to a saying that oil dry-cleaning machines are environmentally friendly and can't wash clothes. Environmental protection oil dry-cleaning machine refers to a fully enclosed and automatic oil dry-cleaning machine with distillation. Such a machine needs at least150-200,000 yuan in China, but it is split in China. An oil dry-cleaning machine plus a dryer is very polluting to air and clothes, and people who don't engage in it may not understand it. In fact, the split oil dry cleaning machine is environmentally friendly, and many franchisees don't know where the environmental protection is. In this industry, people who listen to Nange's words, even with the most basic tetrachloroethylene dry cleaning machine, are ten times and one hundred times better than the split oil dry cleaning machine. Facts show that the oil dry cleaning machine is the same as the tetrachloroethylene dry cleaning machine, and clothes that cannot be washed cannot be washed. Don't listen to franchisees or oil sellers saying that tetrachloroethylene is toxic. In fact, in China, more than 99% franchisees sell oil dry cleaning machines to you because they already know that your investment is only suitable for oil dry cleaning machines. When the joining company knows that you are a rich man, it will introduce the advantages of tetrachloroethylene dry cleaning machine to you, or suggest buying it together. Tetrachloroethylene dry cleaning machine has a history of several decades in China, and the equipment technology is very mature and perfect. It is not said that elimination will harm human health. Don't worry about the equipment. It has always been said that tetrachloroethylene is toxic and harmful to human body. It refers to the open tetrachloroethylene dry cleaning equipment more than ten years ago, and it has been n years since then. Now the equipment does not have this problem. Of course, it is important to point out here that if you buy a second-rate or third-rate tetrachloroethylene dry-cleaning machine, or it is second-hand or very old, and the recovery rate is very low, the clothes you take out will leak tetrachloroethylene dry-cleaning oil during operation or leave a lot of residue after drying, which will make people feel uncomfortable. Nan Ge also said here that there is no absolute thing, no matter what line of equipment it is. As long as it is a brand-name equipment with high algebra, you don't have to worry about human health.

Seventh; Can laundry join a company of 20,000 to 30,000?

The internet says that you can open a laundry for 10 thousand yuan or 20 thousand yuan. This kind of franchise company is actually a customer who attracts small investments. The opening of such a store is actually a dry cleaning fee and washing work. Maybe friends who haven't opened it don't know much about it. Open it and you will understand what Nan Ge said at this time. Actually, waiting for you to join the company is not the same thing. You can wait for you in a company that you can join around 10 thousand. In the process of training, when you understand that different kinds of clothes need different kinds of equipment, you will naturally increase the investment in equipment. When you join the company, the company will explain the benefits of buying better and more equipment for various reasons. Of course, if you really only invest 20,000 yuan or 30,000 yuan in equipment, and you know that such equipment is inefficient, but you still want to make a similar washing shop, Nan Ge also supports you to do so. After all, not all entrepreneurs have enough funds to invest in professional tetrachloroethylene dry cleaning equipment, and the market will always be like this. There are high, middle and low grades, and existence is reasonable.

Eighth; How about joining the laundry?

The laundry franchisees in China are very enthusiastic when you want to join. As long as you enter the franchisee's beautifully designed website, you will be given the most careful answers, give you many brand-new laundry concepts, and let you feel how powerful their company is. Joining their company will definitely make money, and then give you beautiful information and publicity for free, and then you can often receive warm greetings from franchisees' consultants. The boss of a franchise company said it very well. (Before joining, the franchise company was a grandson, and after the franchise store paid the money, it was the turn of the franchise store to be a grandson. Don't be confused by the concept of joining the company to play. But at present, the saddest thing is that countless franchisees have invested a lot of money in Baidu to promote their own companies, which leads everyone to enter any word about opening a laundry and will jump out of franchisees and countless enthusiastic service websites. This phenomenon directly gets out of the way, and the second laundry is submerged. Everyone has no choice but to join without knowing that there is a second way.

However, there are two companies in China that have a high recognition of Nan Ge. In Nan Ge's mind, these two companies belong to professional franchisees, one is Fornet in Beijing and the other is Hylsa in Beijing. These two companies can indeed provide services before, during and after opening a store, but unfortunately they are expensive, and both need a minimum opening fee of 500,000 to 600,000.

Ninth; Did you make your own equipment to join the company?

Before answering this question, Nan Ge would like to repeat what was mentioned in the above question. At present, the domestic dry cleaning market pattern is that the equipment is made separately and the equipment is joined separately. But many franchisees also tell you clearly that their equipment is developed by themselves and they also have their own equipment factories. Nan Ge explains here that in fact, several franchisees in Shanghai have their own equipment factories, mainly those who started to join earlier. Nan Ge won't nominate them here. These franchisees actually only produce some simple equipment, such as oil dry cleaning machines, water washing machines, dryers and so on. It is still the case today. Now, if these old franchisees produce factory equipment, they only produce some simple equipment, and more are OEM outside. Some franchisees directly set up a large workshop and displayed rows of semi-finished equipment for you to see, in fact, they just gave you a look. Some franchisees will show you around their equipment factories, and you can also see the names of franchisees hanging in the equipment factories. In fact, this equipment factory only has a deep cooperative relationship with this franchise company, so that this franchise company can hang a brand. In fact, a company should do a good job in equipment research and development, but also do a good job in joining. This system is too big. Those who make equipment would rather simply concentrate on making equipment, while those who join would rather run the market.

Tenth; What are the main factors for the success of laundry opening?

When answering this question, Nan Ge doesn't talk big, but he must talk about Nan Ge's domestic experience.

First, you must choose a store that suits you. For example, if you only invest about100000, it is better to focus on the community, because the community is highly targeted. Of course, the number of commercial houses in the community should not be less than 1000. This is a feature that Nan Ge summed up for a long time. Of course, the more households, the better. If it is a rural resettlement community, you should be especially careful, because residents from rural areas have a weak awareness of dry cleaning consumption, and this kind of judgment will lead to major investment mistakes. If you invest hundreds of thousands, it will definitely be suitable for opening in your local A-level business circle, which is also a very popular business circle. Of course, some super-large communities are also very suitable for large investments. There is also a township. If a township is an underdeveloped place, try not to invest heavily, and so are some underdeveloped counties.

Second; Don't compete with others. For example, there are only 2000 households in your favorite community, and there is already a decent laundry in it that is doing well. At this time, Nan Ge suggested that you should not plunge into it and compete with him for the market. The competition between the two stores will directly lead to the poor taste of both stores. Unless you are very powerful and confident, Nan Ge has no objection. Of course, there is another situation. If you like a high-grade residential area, but if you drive on the main road and in the main business district, don't think much about this competition problem, because the main road and the main business district are facing your whole city, so at this time you are fighting for strength, service, decoration, technology and marketing.

Third; The choice of store must not be too small, and Nan Ge doesn't even recommend it, unless of course you are doing a very small store. If you want to be a professional, Nan Ge thinks it should be at least 40 to 50 square meters. If you want to be a professional, the store is too small. When the business is good, you will be very passive and unable to do anything. The location of the store is best at the exit of the residential area with large traffic or the main entrance of your business circle. In principle, the storefront at the crossroads is the best choice, because there are many pedestrians at the crossroads, and customers will have a much higher awareness of you. From a technical point of view, if your equipment is professional, it is required that the electricity in your store is preferably three-phase electricity, that is, power electricity. Because the professional equipment in China basically uses three-phase electricity, if your store doesn't have three-phase electricity, you should consult the local power company to see if you can pull it into the store to use three-phase electricity. Of course, the cost ranges from five or six thousand to one or two thousand.

Fourth; Choose a company that suits you. If you don't have enough money, you can only make equipment for oil dry cleaning machines. If you have enough money, you must not make a complete set of equipment for tetrachloroethylene dry cleaning machine. The complete professional equipment of tetrachloroethylene dry cleaning machine is the most important guarantee for the efficiency and quality of laundry in the process of opening a laundry. If you choose your own brand, you should pay special attention to choosing equipment companies with professional training. If there is only good equipment and no basic laundry technical training, opening a store later will become very passive. Of course, if you can hire an experienced master or you have already trained the corresponding skills, that is another matter. Always remember that the result of starting your own business is the same as that of joining, and the investment of starting your own business is only about half of that of joining. For friends who want to do a good job with limited funds, choosing the latter path is undoubtedly the most correct. No matter which way you choose to do it, you can't underestimate the training of laundry technology. Before opening a store, it is the choice of storefront and equipment. After opening a shop, a laundry is always accompanied by technology and service. Technology alone is not enough. A shop and customers for three days and two days are not successful.

Fifth; Store decoration, now people are walking outside, people first see how you are dressed, men first see whether women are beautiful or not, and women see whether men are handsome or not. What does this question mean? Since the laundry has been opened, we have to make great efforts to decorate it. People nowadays like to look at superficial things too much. The more tasteful and stylish your store is, the more customers will like it, and the more they will think that your store is a strong store, a store worth trying to wash clothes, a store worth paying more for washing clothes than other small stores, and so on. Therefore, ignoring the decorated laundry will directly make your store accepted by customers for a longer time. Of course, if you invest in a small shop and have limited funds, that is another matter.

Six, the technology of laundry, it can be said that when you attract customers to come in and customers give you clothes, it is time to show the strength of your store's laundry technology. If a store's laundry technology is not up to standard, it is groping for laundry, arguing with customers for three days and two days, and compensating customers for clothes for three days and two days. Even if you finish the work, there is a great possibility of losing this customer. Maybe if you lose this client, you lose this home. Conan witnessed many shops that failed to open in the end, most of which were trained for three to five days, seven or eight days after joining the company. Therefore, when a laundry opens a shop, if the laundry technology is not up to standard, it is difficult to get customers' recognition and cultivate loyal customers. If the initial laundry technology is not up to standard, you must spend more money to learn laundry technology, or invite some people in the industry to be your guiding customers. Laundry that is unwilling to invest in laundry technology will be difficult to survive.

Seventh, service, perhaps many friends who open a shop will think that in the future, they must do a good job in service. In fact, service is not only about patience and a good attitude. There are also professional services in the laundry industry, and it is impossible to do a good job in laundry service simply by patience and good attitude.

Eighth, marketing, opening a laundry is actually marketing. No matter which industry, lack of marketing is not correct. Laundry should do its own marketing before opening, do publicity activities when opening, and often run business to promote itself after opening, and often carry out marketing activities in its own store. It is difficult to make a laundry brand just by waiting for customers to come to the store after opening the store, let alone quickly recover the invested capital.

Ninth, we should not be impatient. Laundry is divided into off-season and peak season. Business will be booming in the peak season and weak in the off-season. Many friends have been watching how much money they collect a day. If their income is not good today, they will be in a bad mood. This is unacceptable. When a laundry opens, you must do every little thing yourself. After a year, that is, after the off-season and peak season, you will know how your store is doing. If it is the first one, I think there is still hope that this store will continue to open. If there is a serious imbalance between income and expenditure in the first year, we should consider whether to continue or transfer in the second year. Of course, if it is the occupancy rate, it is another matter. Generally speaking, a laundry will go through a one-year customer training period. This process is very difficult for many laundry owners, who think they have made a mistake in investment. Actually, it is not. If the laundry is well trained in the first year, as long as it persists, the turnover will get better year by year.

Tenth, if laundry wants to be successful, there is only one sentence: laundry is no big or small. Only by doing every detail well, or countless details, can we succeed. Details determine success or failure, which is perfect for laundry.