As long as the certificates are complete, it is not illegal to sell health products produced by regular manufacturers. Because medicines are special foods, you need to apply for a "Health Products Business License" from the local food and drug administration at the county or district level first, then apply for a business license, and finally apply for a "Tax Registration Certificate." For example, if a health product exaggerates its therapeutic effect and is sold through fraudulent practices, the health product will be classified as fraud and will be sentenced to fixed-term imprisonment of not more than three years, short-term detention or surveillance, and a fine or a fine alone.
When consumers find a website that illegally sells drugs, they can report it directly to the "Plaints and Calls Window" on the official national food and drug website, or they can report it to the provincial food and drug supervision and administration department in the place where the website is established. According to the national According to the Drug Administration Law and relevant laws, all Internet platforms need to obtain an Internet drug trading license if they want to sell drugs or health products. If the anchor wants to sell drugs, he should have the qualification of a professional physician. Not all Drugs can be sold in any live broadcast room
Selling drugs online is legal if you have a physical store, an Internet drug trading service agency qualification certificate, and an Internet drug information service qualification certificate. If you lack a certificate or a physical store, it is illegal. It may constitute an illegal business crime. Online pharmacies must be established on the basis of physical pharmacies and have an "Internet Drug Trading Service Organization Qualification Certificate" and an "Internet Drug Information Service Qualification Certificate" before they can sell drugs online. Otherwise, it may constitute an illegal business crime. In addition, if counterfeit or inferior drugs are sold, it may constitute the crime of producing and selling counterfeit drugs and the crime of producing and selling inferior drugs.
What are the methods of online live broadcast?
1. Live broadcast of information disclosure through online live broadcast. Information spreads very fast, and people have higher and higher requirements for the immediacy of information. Newspapers and other channels can no longer meet people's needs for immediacy of information. However, online broadcasts can both disclose information in a timely manner and intuitively display it. way is easier for people to accept.
2. Brand promotion live broadcast via online broadcast. This kind of live broadcast method is also very common. In the Internet era, corporate brand promotion has become an indispensable part of corporate online marketing, and brand promotion live broadcast has gradually become one of the mainstream methods of corporate publicity. Companies doing online marketing are You should try to use live broadcast to promote and build your own brand.
3. Internet celebrity endorsement live broadcast. Internet celebrity endorsement live broadcasts to sell goods are very popular. For example, the well-known Internet celebrity spokespersons, Wei Ya and Li Jiaqi, are the best proof. Their ability to sell goods is really amazing.
Legal basis:
"Online Live Marketing Code of Conduct"
Article 15 The goods promoted or services provided by merchants shall comply with relevant laws and regulations on goods Quality and safety requirements, compliance with performance, declared adoption standards, commitments, etc., and no unreasonable risk of endangering personal or property safety.
When merchants sell special commodities such as drugs, medical devices, health foods, and formula foods for special medical purposes, they must obtain corresponding qualifications or administrative licenses in accordance with the law.
Article 25 Anchors shall ensure that the information is true and legal during live broadcast activities, and shall not falsely promote goods and services, deceive or mislead consumers.