1, and the activity time is from 202165438+February 21-February 2022.
2. Details of the event More than 65,438+060 special festivals were held.
65438+February 2 1, Qingdao held a press conference to introduce 202 1 "Hi to Qingdao"
Enjoy the winter "Qingdao winter tour theme activities. It is understood that 202 1 Winter Tour to Qingdao combined with traditional festivals such as New Year's Day, Spring Festival, 15th day of the first month and 2nd day of February, and planned and launched more than 60 special festivals with rich contents, various forms and high participation, attracting citizens and tourists to participate. This activity will last until February 2022.
During the event, a Z-era theme flash event will be held in Qingdao Beer Museum. Give full play to the functions of public cultural service facilities such as cultural centers, museums, libraries, art galleries and memorial halls, and organize experts and volunteers such as paper-cutting, calligraphy and painting, and folk art to enter the exhibition; With the theme of "the first greeting during the Spring Festival", choose places with large passenger flow and organize cultural tourism market activities; Mobilize the enthusiasm and innovation of cultural tourism enterprises, and organize different forms of online and offline New Year concerts, reading parties, salon forums, etc. Combine their own characteristics; Holding a photo contest with the theme of "Welcome the first sunshine of the New Year" to fully display the beauty of Qingdao in winter; Record Shandong cuisine Spring Festival Evening, etc.
It is also known that 12 On February 22nd, Qingdao held the 202 1 "Hi Visit Qingdao" activity in Zangmashan International Tourism Resort in West Coast New District.
The launching ceremony of "Enjoy Winter" Qingdao Winter Tour will be held. At that time, the selection results of "Discover New Qingdao", the release and sharing of excellent marketing cases, the release of interesting Qingdao theme products in winter, the promotion of special products in winter, the awards for interactive tours between urban and rural areas, the cultural tourism market, and cultural performances will be released on the spot.
Launch the winter tour theme product line
This year's winter tour takes "Qingdao's Different Winter Tour" as the theme, explores winter tourism resources, and launches a number of winter themed products and routes with local characteristics.
Explore the resources of ice and snow sports and sports tourism, integrate shopping, parent-child and culture, and launch an ice and snow experience tour that combines static and dynamic, avant-garde and tradition, nature and humanities, and modern and rural areas, create a new business card for Qingdao's winter ice and snow sports, and carry out winter sports tours.
We should tap TCM health, fitness and recuperation resources, integrate hot springs, vacations, mountaineering, sightseeing and other elements, and launch products such as ecological health care, medical care and leisure vacation to attract more people to Qingdao for winter vacation and carry out winter recuperation tours.
Explore night resources such as bars, performing arts, scenic spots and markets, integrate elements such as food, cultural venues, lighting and night, and launch products such as food, shopping and literary appreciation to attract more people to visit Qingdao at night and carry out winter night tours.
Excavate resources such as ocean, architecture, industry, and red, integrate elements such as museums, intangible cultural heritage, and environmental protection, and launch products such as visiting celebrities, creating oceans, and exploring natural history to meet the holiday needs of primary and secondary school students, and launch winter study tours.
Implement a series of measures to benefit the people, such as free tickets.
Qingdao Culture and Tourism Bureau also further increased the benefit sharing activities of scenic spots, hotels, travel agencies and cultural venues during the event.
Organize all kinds of scenic spots to implement various measures to benefit the people, such as free tickets or discounted tickets, organize tourist hotels to implement concessions, and launch special rooms, special meals, "stay more and get one free" and other preferential activities; Organize travel agencies to cooperate with tourist hotels and scenic spots, carry out off-season preferential or limited-time preferential activities such as bundled packages and value-added services, and launch winter preferential tourism products; And encourage all kinds of performance companies to implement Huimin concessions during the event.
At the same time, we will carry out cultural tourism public welfare activities and organize cultural tourism enterprises to enjoy the fruits of cultural tourism development for special groups such as children's welfare homes and schools for the deaf through free visits; Carry out interactive tourism activities between urban and rural areas, organize interaction among ten districts and cities in the city, organize themed cultural tourism activities to benefit the people according to the characteristics of each district and city, and launch featured product lines and preferential activities; Carry out director promotion activities in the live broadcast room, speak for cultural tourism enterprises with the help of live webcasts and videos, and bring preferential tickets, special rooms and special products to citizens and tourists; In addition, blind box welfare distribution activities will be carried out, and scenic spots, hotels, restaurants and coffee shops will be linked to provide discount tickets, experience coupons, discount coupons and other gift packages, and gift packages will be distributed through the online lottery mode to attract citizens to participate in cultural tourism activities.
3. The must-see scenic spot Rongchuang Zangma Mountain Ski Resort
Address: Zengjiaguanzhuang Village, West Coast New District, Qingdao
Yangjiashanli Anti-Japanese Memorial Hall
Address: 50 meters south of Provincial Highway 329, West Coast New District, Qingdao
Dazhushan scenic spot
Address: South of Binhai Sub-district Office, West Coast New District, Qingdao 1 km.
Tangdaowan scenic spot
Address: No.674 Lijiang West Road, West Coast New District, Qingdao
Yueji Mountain Ice Snow World Ski Resort
Address: Daxiazhuang Village, Tieshan Street, West Coast New District, Qingdao
Qi great wall Bai orchard
Address: Daxiazhuang Village, Tieshan Street, West Coast New District, Qingdao
Tiezuishan scenic spot
Address: Xiajiazhuang Village, Liuwang Town, West Coast New District, Qingdao
Urban balcony scenic spot
Address: Binhai Avenue, West Coast New District, Qingdao
Wenwangshan Bijie Ski Resort
Address: Wenshan Wang North, pingdu city, Qingdao
Dazeshan scenic spot
Address: Dazeshan, pingdu city, Qingdao
Chashan Scenic Area
Address: Dianzi Town, pingdu city, Qingdao
Jinshan Ski Resort (Skiing)
Address: Jinshan Resort, Jinkou Town, Jimo District, Qingdao
Tiantai Mountain Hot Spring Town (Hot Spring Health)
Address: Tiantai Hot Spring Resort, Wenquan Town, Jimo District, Qingdao
Heshan Scenic Area (Mountaineering)
Address: Aoshanwei Town, Jimo District, Qingdao
Hengxing Ski Resort (Skiing)
Address: the courtyard of Hengxing College, No.588 Jiushui East Road, Licang District, Qingdao
Beizhai Alpine Ski Resort (Skiing)
Address: Qiyu Community, Beizhai Town, Laoshan District, Qingdao
February 2 Ecological Sightseeing Farm (Folk Experience)
Address: 5km north of Yangkou Tunnel, 2 14 Provincial Road, Wanggezhuang Street, Laoshan District, Qingdao.
Laoshan Scenic Area (Mountaineering)
Address: Tiantai Hot Spring Resort, Wenquan Town, Jimo District, Qingdao
Five scenic spots
In the giant peak, climb high and overlook, and enjoy the wonders of the sea of clouds.
In Jiushui, visit Jiangbei Landscape Gallery.
In Taiqing, seek truth and realize the Tao, and appreciate the scenery of mountains and seas.
At Yangkou, I met a humanistic wonderland on the coast of the Yellow Sea.
In Huayan, you can enjoy the best ancient architectural art.
Lianhuashan Ski Resort (Skiing)
Address: South of Aishan Stone Scenic Spot, jiaozhou city, Qingdao.
Shandong Shaohai National Wetland Park (Tour)
Address:No. 1, Hong Kong Road, jiaozhou city, Qingdao.
Sanlihe Park (Tour)
Address: Xincheng District, jiaozhou city, Qingdao
Winter Tour in Yanghe Town (Strawberry Picking)
Address: Yanghe Town, jiaozhou city, Qingdao