Original articles are almost a long-standing issue. Whether it is to improve website traffic, ranking, weight, user experience, etc., we must pay attention to originality, and the same is true for keyword rankings. Original articles related to keywords will continuously increase the weight of the website and greatly promote the ranking of the website. In addition, improving keyword rankings through original articles is more stable and less likely to decline. The setting of keywords in original articles requires a lot of skills. Don’t pile them up randomly. You should start with more topics related to the industry, so that you can naturally introduce keywords. Each article should not have too many keywords, and you should pay more attention to them. Long term cumulative effect. There are many personal webmasters who work part-time and have a headache with original articles. They don’t know how to write and don’t have time to write. In fact, original articles are not difficult. If you have no experience in writing original articles, then start with pseudo-original articles. , read more other people's articles, revise more other people's articles, merge several similar articles together, and a seemingly original article will be born. With the accumulation of experience, your writing will get better and better, even if it cannot reach the level of Beautifully written but mediocre articles are definitely fine. You can start with two articles a day, and gradually increase them after you become proficient. These articles will become valuable assets for your website's keyword ranking. 2. It is very important to choose keywords that are difficult to combine and combine primary and secondary keywords. At the beginning of building the website, we should carefully consider and consider many aspects. First of all, the keywords must have a certain search volume. The key is that no one is searching. No matter how good the keyword optimization is, it is meaningless; secondly, the keywords should not be too "hot". The more popular keywords, the more difficult it is to optimize, the longer it takes, and the results are unpredictable; the final selected keywords must meet the search results of netizens. Habits, for example, webmasters may be more willing to search for SEO rather than optimization, so this type of related websites should choose SEO as keywords. We mentioned above that the more popular the keywords, the higher the difficulty of optimization, so it is best to combine difficult and easy keywords when selecting keywords. If a website has 5 keywords, you can choose one difficult one, two medium difficulty ones, and two easy ones. Even if Not only 5 keywords should also be considered from the perspective of difficulty and ease of combination, so that it is easier to improve keyword rankings.