If a natural person, legal person or other organization needs to obtain the exclusive right to use a trademark for its goods or services in production and business activities, it shall apply to the Trademark Office for trademark registration. In a narrow sense, the application for trademark registration only refers to the application for trademark registration of goods and services, the application for international trademark registration, the application for certification trademark registration, the application for collective trademark registration and the application for special symbol registration. The application for trademark registration in a broad sense includes not only the contents of the application for trademark registration in a narrow sense, but also the application for alteration, renewal, transfer registration, objection application, cancellation application, trademark license filing and other trademark registration matters.

There are two ways for domestic trademark registration applicants to apply for trademark registration: one is to apply for trademark registration by themselves, that is, the applicant directly applies for trademark registration; The second is to entrust a legally established trademark agency to handle it. The main difference between the two methods is the contact information and the way to submit books and documents. In terms of contact information, if you go directly to the Trademark Office, the applicant will contact the Trademark Office directly during the handling process; Where a trademark agency is entrusted, the applicant shall contact the Trademark Office through the trademark agency, but not directly. As for the documents submitted, if they are handled directly in the Trademark Office, in addition to other documents that should be submitted, the applicant should also submit a copy of the agent's identity card; Where a trademark agency is entrusted, the applicant shall, in addition to other documents, submit a power of attorney to entrust a trademark agency to handle trademark registration affairs. In the way of submitting documents, if the applicant handles it by himself, the applicant or agent shall submit the application documents directly to the acceptance window of the trademark registration hall; The agency can submit the application documents to the Trademark Office directly, by mail or through express delivery companies, and can also submit the application for trademark registration through the online application system.

If a foreigner or foreign enterprise applies for trademark registration and handles other trademark matters in China, it shall entrust a legally established trademark agency to handle it. However, foreigners or foreign enterprises who have their habitual residence or business office in China can handle it by themselves.

Where a trademark agency is entrusted to handle trademark registration matters, the documents to be prepared and the handling procedures may be consulted with the trademark agency.

Pay attention to the following points when using this column:

1. The application for trademark registration shall be filled in according to the published classification table of goods and services. For each application for trademark registration, an application for trademark registration 1 copy and a trademark pattern 1 copy shall be submitted to the Trademark Office; Where an application for trademark registration is made by color combination or colored pattern, the colored pattern shall be submitted, and a 1 black and white manuscript shall be submitted; If no color is specified, a black and white pattern shall be submitted. An applicant for trademark registration may apply for the registration of the same trademark for many kinds of goods through one application. Any application for registration of each trademark shall be regarded as an application, and an application for handling the corresponding matters shall be submitted and the fees shall be paid in accordance with the regulations.

2. If the number of documents to be submitted is not specified, and the number of documents is not specified in the column of "Notes for Filling in", it shall be deemed as 1 copy.

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