Many consumers are interested in the dazzling world of 53,900 yuan, but they may not know much about the brand of Yi Kai Auto. Here is a brief introduction. Yi Kai Automobile was originally a sub-brand of Chery Automobile, and was born in Wuhu, Anhui Province on 20 14. It was also the product of Chery's strategy of "having more children and fighting for dad" at that time. Later, due to the strategic adjustment of Chery Automobile, the development of Yi Kai Automobile was not smooth, and the available resources were very limited. 2065438+June 2008, Yibin Automobile Industry Development Investment Co., Ltd., a state-owned enterprise under Yibin City, and Pushi Group, a wholly-owned subsidiary of Wuliangye Group, acquired the shares of Yikai 5 1% for 2.49 billion yuan, with the former holding 50.5% and the latter holding 0.5%. Subsequently, Yi Kai Auto officially moved to Yibin.
After moving to Yibin, Yi Kai Automobile can be said to have swept away its previous difficulties. Yibin City is building a "100 billion automobile base". Yi Kai Automobile Project has naturally become the key leading project in Sichuan Province and Yibin City, and has been strongly supported in terms of funds, resources and allocation. Yi Kai Auto, which has been silent for two years, is building Yibin Intelligent Factory of Yi Kai Auto, integrating and digesting new technologies, new groups, new factories and so on.
Therefore, the new compact SUV launched this time is not only an intelligent multi-screen SUV specially designed for young consumers, but also the first product in Yi Kai Auto 2.0 era, representing the new journey of Yi Kai Auto. Back to the product itself, Yi Kai Xuanjie is really competitive.
First, the price level. The official guide price range of Xuan Jie is 58,900-84,900 yuan. This price is quite sincere, but Yi Kai Auto has also introduced a premium price range of 53,900-79,900 yuan. After the discount, the price is more than 50 thousand, and the top allocation is not more than 80 thousand. It can be said that it is the most cost-effective SUV at this level. Moreover, the dazzling world is not "cheap and no good goods", but all aspects are remarkable.
In terms of appearance, as an SUV specially designed for young people, Xuan Jie's overall shape is very fashionable. It adopts a brand-new "Wings of Triumph" design, and its front wingspan is matched with a fluid sculpture body and penetrating taillights, which makes its appearance full of fashion trends. In addition, the new car also offers two front grille shapes: dot matrix and banner. The straight waistline runs through the whole side, and with 18 inch two-color sports aluminum alloy wheels, the whole car looks very sporty. The new car also offers five solid colors and four two-color bodies for consumers to choose from. In terms of size, the length, width and height of Xuan Jie are 4400 *1831*1653 mm respectively, and the wheelbase is 2632 mm
Entering the car, the overall shape of Xuan Jie interior is simple, and the center of gravity is slightly biased towards the driver's side. The whole car is decorated with leather with piano paint panel, and the overall texture is very good. The car is also equipped with dual 10.25-inch full LCD instrument and high-resolution central control large screen. Dual screens can be linked, and mobile phones can also project maps. In the field of intelligent interconnection, there is also a dazzling world.
Although the price is not high, Xuan Jie is unambiguous in terms of configuration. It is equipped with AUTOHOLD automatic parking system, TPMS tire pressure monitoring system, Bosch ESP body stability system, 1080P high-definition intelligent driving recorder, 360-degree panoramic image, intelligent body anti-theft alarm system, limit reminder system, multi-road driving mode, wireless fast charging of mobile phone, and rear dual USB jacks.
In terms of power, Xuanjie has two power options: MT and CVT, both of which are equipped with 1.5L self-priming engines, which can output the maximum power of 1 16 horsepower and the maximum torque of 143 Nm.
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For many young consumers, the most important thing to buy a car is the price, and Xuanjie entered the market with an ultra-low starting price of 53,900, and its competitiveness can be imagined. And whether it is design, intelligent networking, or configuration, etc. Xuan Jie also meets the needs of young people, so we believe that Xuan Jie will have a very good market performance.
Million car purchase subsidy